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WowOptin

WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.

8.8/10Visit website (opens in a new tab)
Black Friday 2026When the sale starts and what to expectNot announcedCoupon codeNo public code right nowChecking

Who it's for

Marketers growing an email list or sending newsletters/transactional mail

  • Site owners building email lists with popups
  • WooCommerce stores running targeted offers
  • Marketers testing popup variants

Best WowOptin features

  • Visual popup editor

    Design opt-in popups in a drag-and-drop editor without writing code.

  • Exit-intent trigger

    Show a popup when a visitor is about to leave the page.

  • Audience and page targeting

    Show popups by page, audience and WooCommerce activity.

  • Lead capture forms

    Collect email sign-ups with built-in opt-in forms.

  • A/B testing and analytics

    Compare popup variants with real-time analytics.

  • Ready templates

    Start from over 700 ready-made popup templates.

  • Email tool integrations

    Connects with MailPoet, FluentCRM and SurveyMonkey.

WowOptin pricing

All plans and prices

  • Free

    Free

    1 site

    • Basic features
    • Community support

  • 1 SiteStarts here

    $41/year

    1 site

    • 1 year updates
    • All Pro features
    • Priority support

  • Unlimited Sites

    $75/year

    Unlimited sites

    • 1 year updates
    • All Pro features
    • Priority support

Our verdict

Read the full review
8.8/10
  • Free plan available with basic popup features
  • Over 700 ready-made popup templates
  • Built-in A/B testing and real-time analytics
  • Free plan includes only basic features
  • Yearly plans include one year of updates only

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