MailPoet

MailPoet is an email marketing plugin that builds, sends and automates newsletters from the WordPress dashboard.

A free plan is available, and paid plans add automation and detailed statistics.

Who it's for

Bloggers and small businesses that want newsletters inside WordPress

  • Bloggers and small businesses
  • WooCommerce stores sending store emails

Best MailPoet features

  • Newsletter builder

    Create and send responsive newsletters from the WordPress dashboard.

  • Signup forms

    Add subscription forms as popups, slide-ins, fixed bars or shortcodes.

  • WooCommerce emails

    Send welcome, first-purchase and abandoned cart emails based on store activity.

  • Automation

    Build email sequences; custom triggers and if/else branches need a paid plan.

  • Segmentation

    Target subscribers by interest; multi-condition segments need a paid plan.

  • Sending service

    The MailPoet Sending Service is available on the free plan for small lists.

MailPoet pricing

All plans and prices
  • CreatorStarts here

    $8/month

    • All Business features except the Sending Service
    • For 500 subscribers
  • Business

    $10/month

    • Unlimited emails per month
    • Removes MailPoet branding
    • Priority support
  • Agency

    $30/month

    50 websites sites

    • Use MailPoet on 50 websites
    • 500 subscribers per instance
8.3/10
  • Free plan for small lists
  • Newsletters are created inside WordPress
  • WooCommerce email features
  • Automation and detailed statistics need a paid plan
  • Multisite support is limited

MailPoet alternatives

Compare alternatives
  • Mailchimp
  • ConvertKit
  • Brevo

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