MailPoet is an email marketing plugin that builds, sends and automates newsletters from the WordPress dashboard.
- Free version
- Yes
- Price
- From $8/month
- Category
- Email marketing
Not announcedBlack Friday deal for MailPoet
MailPoet vs RafflePress
MailPoet wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | MailPoet | RafflePress |
|---|---|---|
| Our score | 8.3/10 (better) | 7.6/10 |
| Starts at | $8/month | $299 once |
| Free version | Yes | Yes |
| Refund window | – | 14 days |
| Billing | Free + paid plans | Free + paid plans |
| Active installs | 500K+ (better) | 20K+ |
| Last Black Friday | – | 65% off |
| Category | Email marketing | Email marketing |
| Vendor | MailPoet | RafflePress |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose MailPoet if…
- Bloggers and small businesses
- WooCommerce stores sending store emails
Choose RafflePress if…
- Bloggers and small businesses running giveaways
- Sites growing an email list through contests
Features
MailPoet
- Newsletter builder
- Signup forms
- WooCommerce emails
- Automation
- Segmentation
- Sending service
RafflePress
- Drag and drop giveaway builder
- Pre-built goal templates
- 30+ entry actions
- Viral referral sharing
- Email marketing integrations
- Fraud protection
- Analytics
Pros and cons
MailPoet
- Free plan for small lists
- Newsletters are created inside WordPress
- WooCommerce email features
- Automation and detailed statistics need a paid plan
- Multisite support is limited
- Free download emails carry MailPoet branding
RafflePress
- Free RafflePress Lite version is on WordPress.org
- Connects to 15+ email marketing services and CRMs
- One-time license includes lifetime updates
- 14-day money-back guarantee
- Only one-time license prices are listed, starting at $299
- Email integrations, giveaway landing pages and other features need the paid version
Pricing plans
MailPoet
CreatorStarts here
$8/month
- All Business features except the Sending Service
- For 500 subscribers
Business
$10/month
- Unlimited emails per month
- Removes MailPoet branding
- Priority support
Agency
$30/month
50 websites sites
- Use MailPoet on 50 websites
- 500 subscribers per instance
RafflePress
Single SiteStarts here
$299 once
1 site sites
- All features included
- Lifetime updates
- 1 year priority support
Unlimited Sites
$349 once
Unlimited sites
- All features included
- Lifetime updates
- 1 year priority support
MailPoet vs RafflePress questions
Is MailPoet better than RafflePress?
On our comparison MailPoet comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, MailPoet or RafflePress?
MailPoet starts at $8/month and RafflePress starts at $299 once.
Can I get MailPoet or RafflePress cheaper on Black Friday?
Both are on our Black Friday tracker. RafflePress was 65% off last year.
Both products
The Best WordPress Giveaway and Contest Plugin
- Free version
- Yes
- Price
- From $299 once
- Category
- Email marketing
Not announcedBlack Friday deal for RafflePress