OptinMonster vs RafflePress

RafflePress wins 3 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureOptinMonsterRafflePress
Our score5.1/107.6/10 (better)
Starts at$210/year$299 once
Free versionNoYes (better)
Refund window14 days14 days
BillingSubscriptionFree + paid plans
Active installs–20K+
Last Black Friday60% off65% off (better)
CategoryEmail marketingEmail marketing
VendorOptinMonsterRafflePress
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose OptinMonster if…

  • Marketers growing email lists from existing traffic
  • Online stores reducing cart abandonment

Choose RafflePress if…

  • Bloggers and small businesses running giveaways
  • Sites growing an email list through contests
  • You want to start free

Features

OptinMonster

  • Exit-intent popups
  • Template library
  • Page and behavior targeting
  • A/B testing
  • Coupon wheel campaigns
  • eCommerce integrations
  • Email and CRM integrations

RafflePress

  • Drag and drop giveaway builder
  • Pre-built goal templates
  • 30+ entry actions
  • Viral referral sharing
  • Email marketing integrations
  • Fraud protection
  • Analytics

Pros and cons

OptinMonster

  • 14-day money-back guarantee on every plan
  • 700+ templates included on all plans
  • Impression-based pricing that does not charge for page views
  • OptinMonster University training included with subscriptions
  • No free plan, only a trial with 500 impression credits
  • Renewals are billed at full price after the first year
  • Basic plan includes only simple analytics

RafflePress

  • Free RafflePress Lite version is on WordPress.org
  • Connects to 15+ email marketing services and CRMs
  • One-time license includes lifetime updates
  • 14-day money-back guarantee
  • Only one-time license prices are listed, starting at $299
  • Email integrations, giveaway landing pages and other features need the paid version

Pricing plans

OptinMonster

  • BasicStarts here

    $210/year

    1 site

    • 2,500 impressions per month
    • 700+ templates
    • Introductory first year at $108
  • Plus

    $570/year

    2 sites

    • 10,000 impressions per month
    • A/B testing and full analytics
    • Introductory first year at $324
  • Pro

    $870/year

    3 sites

    • 25,000 impressions per month
    • Exit-intent technology and webhooks
    • Introductory first year at $444

RafflePress

  • Single SiteStarts here

    $299 once

    1 site sites

    • All features included
    • Lifetime updates
    • 1 year priority support
  • Unlimited Sites

    $349 once

    Unlimited sites

    • All features included
    • Lifetime updates
    • 1 year priority support

What Reddit says

OptinMonster

Reddit mentions of OptinMonster are negative, with users reporting it showing up on sites where they did not install it. One post links it to compromised sites through bundled plugins, and another says it was hard to remove once installed.

RafflePress

Not enough Reddit discussion yet.

OptinMonster vs RafflePress questions

Is OptinMonster better than RafflePress?

On our comparison RafflePress comes out ahead on 3 of 3 measurable points. The right pick still depends on what you build.

Which is cheaper, OptinMonster or RafflePress?

OptinMonster starts at $210/year and RafflePress starts at $299 once.

Can I get OptinMonster or RafflePress cheaper on Black Friday?

Both are on our Black Friday tracker. OptinMonster was 60% off last year. RafflePress was 65% off last year.

Both products

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