TrustPulse – Grow your business with honest marketing
- Free version
- No
- Price
- From $5/month
- Category
- Email marketing
Not announcedBlack Friday deal for TrustPulse
TrustPulse vs WowOptin
WowOptin wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | TrustPulse | WowOptin |
|---|---|---|
| Our score | 6.8/10 | 8.8/10 (better) |
| Starts at | $5/month | $41/year |
| Free version | No | Yes (better) |
| Refund window | 14 days | 14 days |
| Billing | Subscription | Subscription |
| Active installs | – | – |
| Last Black Friday | – | 70% off |
| Category | Email marketing | Email marketing |
| Vendor | TrustPulse | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose TrustPulse if…
- Online stores showing recent purchases
- Marketers adding social proof to landing pages
Choose WowOptin if…
- Site owners building email lists with popups
- WooCommerce stores running targeted offers
- Marketers testing popup variants
- You want to start free
Features
TrustPulse
- Social proof notifications
- Unlimited campaigns
- Point and click editor
- Page level targeting
- WooCommerce integration
- Zapier integration
WowOptin
- Visual popup editor
- Exit-intent trigger
- Audience and page targeting
- Lead capture forms
- A/B testing and analytics
- Ready templates
- Email tool integrations
Pros and cons
TrustPulse
- Plans start at 5 USD per month when billed annually
- 14-day money-back guarantee
- Point and click editor for building notifications
- No hidden fees, according to the pricing page
- No free plan
- WooCommerce and Google Analytics need the Pro plan
- Basic plan is limited to 1,500 unique visitors
- Trustpilot shows an average of 3 out of 5 from 3 reviews
WowOptin
- Free plan available with basic popup features
- Over 700 ready-made popup templates
- Built-in A/B testing and real-time analytics
- Lifetime option at 135 for one site
- 14-day money-back guarantee
- Free plan includes only basic features
- Yearly plans include one year of updates only
- Lifetime Access covers one site; 25 sites needs the 180 plan
Pricing plans
TrustPulse
BasicStarts here
$5/month
1 site
- 1,500 unique visitors
- Billed annually
- Zapier and multi-language support
Plus
$10/month
2 sites
- 10,000 unique visitors
- Billed annually
- Analytics notifications and mobile device targeting
Pro
$19/month
5 sites
- 25,000 unique visitors
- Billed annually
- WooCommerce and Google Analytics
WowOptin
Free
Free
1 site
- Basic features
- Community support
1 SiteStarts here
$41/year
1 site
- 1 year updates
- All Pro features
- Priority support
Unlimited Sites
$75/year
Unlimited sites
- 1 year updates
- All Pro features
- Priority support
TrustPulse vs WowOptin questions
Is TrustPulse better than WowOptin?
On our comparison WowOptin comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, TrustPulse or WowOptin?
TrustPulse starts at $5/month and WowOptin starts at $41/year.
Can I get TrustPulse or WowOptin cheaper on Black Friday?
Both are on our Black Friday tracker. WowOptin was 70% off last year.
Both products
WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.
- Free version
- Yes
- Price
- From $41/year
- Category
- Email marketing
Not announcedBlack Friday deal for WowOptin