The Best WordPress Giveaway and Contest Plugin
- Free version
- Yes
- Price
- From $299 once
- Category
- Email marketing
Not announcedBlack Friday deal for RafflePress
RafflePress vs WowOptin
WowOptin wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | RafflePress | WowOptin |
|---|---|---|
| Our score | 7.6/10 | 8.8/10 (better) |
| Starts at | $299 once | $41/year |
| Free version | Yes | Yes |
| Refund window | 14 days | 14 days |
| Billing | Free + paid plans | Subscription |
| Active installs | 20K+ | – |
| Last Black Friday | 65% off | 70% off (better) |
| Category | Email marketing | Email marketing |
| Vendor | RafflePress | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose RafflePress if…
- Bloggers and small businesses running giveaways
- Sites growing an email list through contests
Choose WowOptin if…
- Site owners building email lists with popups
- WooCommerce stores running targeted offers
- Marketers testing popup variants
Features
RafflePress
- Drag and drop giveaway builder
- Pre-built goal templates
- 30+ entry actions
- Viral referral sharing
- Email marketing integrations
- Fraud protection
- Analytics
WowOptin
- Visual popup editor
- Exit-intent trigger
- Audience and page targeting
- Lead capture forms
- A/B testing and analytics
- Ready templates
- Email tool integrations
Pros and cons
RafflePress
- Free RafflePress Lite version is on WordPress.org
- Connects to 15+ email marketing services and CRMs
- One-time license includes lifetime updates
- 14-day money-back guarantee
- Only one-time license prices are listed, starting at $299
- Email integrations, giveaway landing pages and other features need the paid version
WowOptin
- Free plan available with basic popup features
- Over 700 ready-made popup templates
- Built-in A/B testing and real-time analytics
- Lifetime option at 135 for one site
- 14-day money-back guarantee
- Free plan includes only basic features
- Yearly plans include one year of updates only
- Lifetime Access covers one site; 25 sites needs the 180 plan
Pricing plans
RafflePress
Single SiteStarts here
$299 once
1 site sites
- All features included
- Lifetime updates
- 1 year priority support
Unlimited Sites
$349 once
Unlimited sites
- All features included
- Lifetime updates
- 1 year priority support
WowOptin
Free
Free
1 site
- Basic features
- Community support
1 SiteStarts here
$41/year
1 site
- 1 year updates
- All Pro features
- Priority support
Unlimited Sites
$75/year
Unlimited sites
- 1 year updates
- All Pro features
- Priority support
RafflePress vs WowOptin questions
Is RafflePress better than WowOptin?
On our comparison WowOptin comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, RafflePress or WowOptin?
RafflePress starts at $299 once and WowOptin starts at $41/year.
Can I get RafflePress or WowOptin cheaper on Black Friday?
Both are on our Black Friday tracker. RafflePress was 65% off last year. WowOptin was 70% off last year.
Both products
WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.
- Free version
- Yes
- Price
- From $41/year
- Category
- Email marketing
Not announcedBlack Friday deal for WowOptin