Poptics vs WowOptin

WowOptin wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeaturePopticsWowOptin
Our score8.3/108.8/10 (better)
Starts at$59/year$41/year (better)
Free versionYesYes
Refund window–14 days
BillingFree + paid plansSubscription
Active installs1K+–
Last Black Friday–70% off
CategoryEmail marketingEmail marketing
VendorAethonicWPXPO
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose Poptics if…

  • Marketers growing an email list
  • Stores running promotions on WooCommerce

Choose WowOptin if…

  • Site owners building email lists with popups
  • WooCommerce stores running targeted offers
  • Marketers testing popup variants
  • You want the lower starting price

Features

Poptics

  • Exit-intent popups
  • Smart A/B testing
  • Targeting and scheduling
  • Email tool integrations
  • WooCommerce support
  • Campaign analytics
  • Drag and drop builder

WowOptin

  • Visual popup editor
  • Exit-intent trigger
  • Audience and page targeting
  • Lead capture forms
  • A/B testing and analytics
  • Ready templates
  • Email tool integrations

Pros and cons

Poptics

  • Free version available on WordPress.org
  • Exit-intent and A/B testing are included in every plan
  • Lifetime license option for the Standard, Premium, and Agency tiers
  • Integrations with Mailchimp, ActiveCampaign, FluentCRM, and Zapier
  • Live call support is only on the Agency plan
  • Money-back terms are not stated with a number of days
  • No free trial is listed on the pricing page

WowOptin

  • Free plan available with basic popup features
  • Over 700 ready-made popup templates
  • Built-in A/B testing and real-time analytics
  • Lifetime option at 135 for one site
  • 14-day money-back guarantee
  • Free plan includes only basic features
  • Yearly plans include one year of updates only
  • Lifetime Access covers one site; 25 sites needs the 180 plan

Pricing plans

Poptics

  • StandardStarts here

    $59/year

    1 domain sites

    • All features included
    • 1 year email support
    • 1 year of updates
  • Premium

    $104/year

    50 domains sites

    • All features included
    • 1 year email support
    • 1 year of updates
  • Agency

    $204/year

    500 domains sites

    • All features included
    • 1 year email and live call support
    • 1 year of updates

WowOptin

  • Free

    Free

    1 site

    • Basic features
    • Community support
  • 1 SiteStarts here

    $41/year

    1 site

    • 1 year updates
    • All Pro features
    • Priority support
  • Unlimited Sites

    $75/year

    Unlimited sites

    • 1 year updates
    • All Pro features
    • Priority support

Poptics vs WowOptin questions

Is Poptics better than WowOptin?

On our comparison WowOptin comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, Poptics or WowOptin?

Poptics starts at $59/year and WowOptin starts at $41/year.

Can I get Poptics or WowOptin cheaper on Black Friday?

Both are on our Black Friday tracker. WowOptin was 70% off last year.

Both products

Poptics

8.3/10

Poptics is a WordPress popup builder that helps generate leads, reduce cart abandonment, promote offers, and improve conversions with no-code popups.

Free version
Yes
Price
From $59/year
Category
Email marketing

WowOptin

8.8/10

WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.

Free version
Yes
Price
From $41/year
Category
Email marketing

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