OptinMonster vs weMail

weMail wins 3 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureOptinMonsterweMail
Our score5.1/108.2/10 (better)
Starts at$210/year$99/year (better)
Free versionNoYes (better)
Refund window14 days14 days
BillingSubscriptionFree + paid plans
Active installs––
Last Black Friday60% off–
CategoryEmail marketingEmail marketing
VendorOptinMonsterweDevs
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose OptinMonster if…

  • Marketers growing email lists from existing traffic
  • Online stores reducing cart abandonment

Choose weMail if…

  • Site owners who want email marketing inside WordPress
  • Small businesses starting with a free plan
  • You want to start free
  • You want the lower starting price

Features

OptinMonster

  • Exit-intent popups
  • Template library
  • Page and behavior targeting
  • A/B testing
  • Coupon wheel campaigns
  • eCommerce integrations
  • Email and CRM integrations

weMail

  • Drag and drop editor
  • Email templates
  • Automation
  • Transactional emails
  • Countdown timers
  • Video insertion

Pros and cons

OptinMonster

  • 14-day money-back guarantee on every plan
  • 700+ templates included on all plans
  • Impression-based pricing that does not charge for page views
  • OptinMonster University training included with subscriptions
  • No free plan, only a trial with 500 impression credits
  • Renewals are billed at full price after the first year
  • Basic plan includes only simple analytics

weMail

  • Free plan is available with limited features
  • Lifetime licenses are available
  • 14-day money-back guarantee
  • Free plan includes weMail branding
  • Single-site plan is $99 per year
  • Lifetime Business plan costs $1,199 one time

Pricing plans

OptinMonster

  • BasicStarts here

    $210/year

    1 site

    • 2,500 impressions per month
    • 700+ templates
    • Introductory first year at $108
  • Plus

    $570/year

    2 sites

    • 10,000 impressions per month
    • A/B testing and full analytics
    • Introductory first year at $324
  • Pro

    $870/year

    3 sites

    • 25,000 impressions per month
    • Exit-intent technology and webhooks
    • Introductory first year at $444

weMail

  • StarterStarts here

    $99/year

    1 site sites

    • All premium features
    • Updates for 1 year
    • Priority support for 1 year
  • Professional

    $199/year

    5 sites sites

    • All premium features
    • Updates for 1 year
    • Priority support for 1 year
  • Business

    $399/year

    50 sites sites

    • All premium features
    • Updates for 1 year
    • Priority support for 1 year

What Reddit says

OptinMonster

Reddit mentions of OptinMonster are negative, with users reporting it showing up on sites where they did not install it. One post links it to compromised sites through bundled plugins, and another says it was hard to remove once installed.

weMail

Not enough Reddit discussion yet.

OptinMonster vs weMail questions

Is OptinMonster better than weMail?

On our comparison weMail comes out ahead on 3 of 3 measurable points. The right pick still depends on what you build.

Which is cheaper, OptinMonster or weMail?

OptinMonster starts at $210/year and weMail starts at $99/year.

Can I get OptinMonster or weMail cheaper on Black Friday?

Both are on our Black Friday tracker. OptinMonster was 60% off last year.

Both products

Related comparisons