Master Addons – Best Elementor Addons & Extensions
- Free version
- Yes
- Price
- From $39/year
- Category
- Email marketing
Not announcedBlack Friday deal for Master Addons
Master Addons vs OptinMonster
Master Addons wins 3 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Master Addons | OptinMonster |
|---|---|---|
| Our score | 8.2/10 (better) | 5.1/10 |
| Starts at | $39/year (better) | $210/year |
| Free version | Yes (better) | No |
| Refund window | 14 days | 14 days |
| Billing | Free + paid plans | Subscription |
| Active installs | 30K+ | – |
| Last Black Friday | – | 60% off |
| Category | Email marketing | Email marketing |
| Vendor | Master Addons | OptinMonster |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Master Addons if…
- Elementor users who want theme and popup builders in one plugin
- Agencies managing several client sites
- You want to start free
- You want the lower starting price
Choose OptinMonster if…
- Marketers growing email lists from existing traffic
- Online stores reducing cart abandonment
Features
Master Addons
- Theme Builder
- Popup Builder
- Widget Builder
- 80+ elements
- Display conditions
- Dynamic tags
OptinMonster
- Exit-intent popups
- Template library
- Page and behavior targeting
- A/B testing
- Coupon wheel campaigns
- eCommerce integrations
- Email and CRM integrations
Pros and cons
Master Addons
- Free version on WordPress.org
- Lifetime option for one site at 129 USD
- Theme Builder, Popup Builder and Widget Builder in one plugin
- 14-day refund
- Yearly plans include one year of updates and support, so renewal is needed to keep updates
- Plans differ only by how many sites they cover
- Prices on the deals page are part of a Halloween sale that ends 5 November
OptinMonster
- 14-day money-back guarantee on every plan
- 700+ templates included on all plans
- Impression-based pricing that does not charge for page views
- OptinMonster University training included with subscriptions
- No free plan, only a trial with 500 impression credits
- Renewals are billed at full price after the first year
- Basic plan includes only simple analytics
Pricing plans
Master Addons
Personal yearlyStarts here
$39/year
1 site
- Theme Builder, Popup Builder and Widget Builder
- 80+ elements and extensions
- 1 year of updates and support
Business yearly
$99/year
5 sites
- Everything in Personal
- Multisite support
- Dynamic tags for ACF and Pods
Developer yearly
$215/year
100 sites
- White label the plugin
- Multisite support
- 1 year of updates and support
OptinMonster
BasicStarts here
$210/year
1 site
- 2,500 impressions per month
- 700+ templates
- Introductory first year at $108
Plus
$570/year
2 sites
- 10,000 impressions per month
- A/B testing and full analytics
- Introductory first year at $324
Pro
$870/year
3 sites
- 25,000 impressions per month
- Exit-intent technology and webhooks
- Introductory first year at $444
What Reddit says
Master Addons
Not enough Reddit discussion yet.
OptinMonster
Reddit mentions of OptinMonster are negative, with users reporting it showing up on sites where they did not install it. One post links it to compromised sites through bundled plugins, and another says it was hard to remove once installed.
Master Addons vs OptinMonster questions
Is Master Addons better than OptinMonster?
On our comparison Master Addons comes out ahead on 3 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, Master Addons or OptinMonster?
Master Addons starts at $39/year and OptinMonster starts at $210/year.
Can I get Master Addons or OptinMonster cheaper on Black Friday?
Both are on our Black Friday tracker. OptinMonster was 60% off last year.
Both products
Most Powerful Lead Generation Software for Marketers
- Free version
- No
- Price
- From $210/year
- Category
- Email marketing
Not announcedBlack Friday deal for OptinMonster