Mailster is an easy to use Email Newsletter Plugin for WordPress.
- Free version
- No
- Price
- From $39/year
- Category
- Email marketing
Not announcedBlack Friday deal for Mailster
Mailster vs NotificationX
NotificationX wins 3 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Mailster | NotificationX |
|---|---|---|
| Our score | 6.7/10 | 8.6/10 (better) |
| Starts at | $39/year | $37/year (better) |
| Free version | No | Yes (better) |
| Refund window | 14 days | – |
| Billing | Subscription | Subscription |
| Active installs | – | 30K+ |
| Last Black Friday | – | – |
| Category | Email marketing | Email marketing |
| Vendor | Mailster | NotificationX |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Mailster if…
- WordPress sites that send newsletters and drip campaigns
- Sites with large subscriber lists on a flat plan
Choose NotificationX if…
- WooCommerce store owners showing recent sales
- Marketers adding urgency to offers
- You want to start free
- You want the lower starting price
Features
Mailster
- Unlimited subscribers, lists and forms
- Automations
- RSS and post-based campaigns
- Send through any email provider
- Advanced segmentation
- Campaign reports
NotificationX
- Social proof notifications
- Notification bar
- Exit-intent popup
- Discount alerts
- Google reviews alert
- Campaign analytics
Pros and cons
Mailster
- Unlimited subscribers and lists on all plans
- 14-day free trial and 14-day money-back guarantee
- Sends through any email provider
- Public archive of past newsletters and 400 free and premium templates
- No free version
- Starter plan includes only 3 automations
- Automation count limits the Professional plan to 10, with unlimited automations only on Agency
NotificationX
- Free version listed on WordPress.org
- Individual plan starts at 37 per year for one site
- Lifetime plan at 259 covers unlimited sites
- Support and updates are included for one year on the annual plans
- The Individual plan covers one active site only
- No money-back period is listed on the pricing page
Pricing plans
Mailster
StarterStarts here
$39/year
1 site/domain sites
- Unlimited subscribers
- 3 automations
- 10 prechecks per month
Professional
$49/year
1 site/domain sites
- 10 automations
- 100 prechecks per month
- 7 premium email templates
Agency
$99/year
1 site/domain sites
- Unlimited automations
- 1000 prechecks per month
- 7 premium email templates
NotificationX
IndividualStarts here
$37/year
1 site
- 1 year of support and updates
- 15+ notification types
- 20+ advanced integrations
Business
$139/year
Unlimited sites
- 1 year of support and updates
- Exit-intent popup
- Google reviews alert
Lifetime Unlimited
$259 lifetime
Unlimited sites
- Lifetime updates and support
- Campaign analytics
- Cross domain notice
What Reddit says
Mailster
Reddit users discussing Mailster raise concerns about the plugin since its acquisition, including a lifetime license holder who says it has changed and that third-party templates are being abandoned. Others call it highly recommended for automation and segmentation, but ask whether it is still a good choice.
NotificationX
Not enough Reddit discussion yet.
Mailster vs NotificationX questions
Is Mailster better than NotificationX?
On our comparison NotificationX comes out ahead on 3 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, Mailster or NotificationX?
Mailster starts at $39/year and NotificationX starts at $37/year.
Can I get Mailster or NotificationX cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
Best Social Proof & FOMO Marketing Solution
- Free version
- Yes
- Price
- From $37/year
- Category
- Email marketing
Not announcedBlack Friday deal for NotificationX