Popup Maker allows you to create, customize, and manage popups to increase conversions and grow email lists on your WordPress site.
- Free version
- Yes
- Price
- From $59.40/year
- Category
- Email marketing
Not announcedBlack Friday deal for Popup Maker
Popup Maker vs PopupKit
Popup Maker wins 3 of the 4 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Popup Maker | PopupKit |
|---|---|---|
| Our score | 8.7/10 (better) | 8.1/10 |
| Starts at | $59.40/year | $44/year (better) |
| Free version | Yes | Yes |
| Refund window | 30 days (better) | 14 days |
| Billing | Free + paid plans | Free + paid plans |
| Active installs | 600K+ (better) | 70K+ |
| Last Black Friday | – | – |
| Category | Email marketing | Other tools |
| Vendor | Wppopupmaker | Wpmet |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Popup Maker if…
- WordPress sites collecting email sign-ups
- Sites that need conditional popups
Choose PopupKit if…
- Sites collecting email sign-ups
- Stores running promotions and announcements
- You want the lower starting price
Features
Popup Maker
- Unlimited popups
- Event-based triggers
- Conditional logic
- Unlimited theming
- Advanced analytics
- Ecommerce and LMS integration
PopupKit
- Drag-and-drop builder
- Advanced triggers
- Page and device targeting
- Pre-built templates
- Conversion analytics
- Integrations
Pros and cons
Popup Maker
- Free version on WordPress.org
- Unlimited popups and impressions
- Event-based triggers and conditional logic
- 30-day money-back guarantee
- Revenue attribution and ecommerce integration need the Pro+ plan
- Trustpilot rating based on a single review
PopupKit
- Free version on WordPress.org
- 270+ pre-built templates
- Unlimited pageviews on all plans
- Lifetime Personal plan costs $116, versus $44 per year
- Yearly plans include one year of updates only
Pricing plans
Popup Maker
ProStarts here
$59.40/year
5 sites
- Advanced analytics
- Professional CTA management
- FluentCRM integration
Pro+
$149.40/year
5 sites
- Complete revenue attribution
- Ecommerce integration
- LMS integration
PopupKit
PersonalStarts here
$44/year
1 site license sites
- Unlimited pageviews
- 1 year updates
- Standard support
Professional
$103/year
5 site license sites
- Unlimited pageviews
- 1 year updates
- Priority support
Agency
$139/year
Unlimited sites
- Unlimited pageviews
- 1 year updates
- VIP support 24/7
Popup Maker vs PopupKit questions
Is Popup Maker better than PopupKit?
On our comparison Popup Maker comes out ahead on 3 of 4 measurable points. The right pick still depends on what you build.
Which is cheaper, Popup Maker or PopupKit?
Popup Maker starts at $59.40/year and PopupKit starts at $44/year.
Can I get Popup Maker or PopupKit cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
PopupKit is a WordPress popup builder for opt-ins, announcements and promotions.
- Free version
- Yes
- Price
- From $44/year
- Category
- Other tools
Not announcedBlack Friday deal for PopupKit
