OptinMonster vs PushEngage

PushEngage wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureOptinMonsterPushEngage
Our score5.1/108.5/10 (better)
Starts at$210/year$8/month
Free versionNoYes (better)
Refund window14 days14 days
BillingSubscriptionFree + paid plans
Active installs–8K+
Last Black Friday60% off–
CategoryEmail marketingEmail marketing
VendorOptinMonsterPushEngage
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose OptinMonster if…

  • Marketers growing email lists from existing traffic
  • Online stores reducing cart abandonment

Choose PushEngage if…

  • WooCommerce stores recovering abandoned carts
  • Publishers notifying readers of new posts
  • You want to start free

Features

OptinMonster

  • Exit-intent popups
  • Template library
  • Page and behavior targeting
  • A/B testing
  • Coupon wheel campaigns
  • eCommerce integrations
  • Email and CRM integrations

PushEngage

  • Cart abandonment recovery
  • WooCommerce automations
  • Push broadcasts and auto-push
  • Subscription popups
  • Drip campaigns and A/B testing
  • Segmentation
  • WhatsApp and chat widget

Pros and cons

OptinMonster

  • 14-day money-back guarantee on every plan
  • 700+ templates included on all plans
  • Impression-based pricing that does not charge for page views
  • OptinMonster University training included with subscriptions
  • No free plan, only a trial with 500 impression credits
  • Renewals are billed at full price after the first year
  • Basic plan includes only simple analytics

PushEngage

  • Free plan includes push broadcasts and subscription popups
  • WooCommerce cart and browse abandonment workflows are prebuilt
  • Billing is based on active subscribers, not a flat fee
  • Multichannel chat widget is included at no extra charge
  • A/B testing, drip campaigns, and cart abandonment need a paid plan
  • Safari web push on iOS needs the site added to the Home Screen
  • Plans cover 1 to 3 sites; larger setups are custom quoted

Pricing plans

OptinMonster

  • BasicStarts here

    $210/year

    1 site

    • 2,500 impressions per month
    • 700+ templates
    • Introductory first year at $108
  • Plus

    $570/year

    2 sites

    • 10,000 impressions per month
    • A/B testing and full analytics
    • Introductory first year at $324
  • Pro

    $870/year

    3 sites

    • 25,000 impressions per month
    • Exit-intent technology and webhooks
    • Introductory first year at $444

PushEngage

  • Free

    Free

    1 website or app sites

    • Up to 200 subscribers
    • Up to 30 push campaigns
    • Subscription popups
  • BusinessStarts here

    $8/month

    1 website or app sites

    • Unlimited multi-channel campaigns
    • Pay only for active subscribers
    • WooCommerce automation
  • Premium

    $15/month

    2 websites or apps sites

    • Unlimited multi-channel campaigns
    • Pay only for active subscribers
    • A/B testing and drip campaigns

What Reddit says

OptinMonster

Reddit mentions of OptinMonster are negative, with users reporting it showing up on sites where they did not install it. One post links it to compromised sites through bundled plugins, and another says it was hard to remove once installed.

PushEngage

Not enough Reddit discussion yet.

OptinMonster vs PushEngage questions

Is OptinMonster better than PushEngage?

On our comparison PushEngage comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, OptinMonster or PushEngage?

OptinMonster starts at $210/year and PushEngage starts at $8/month.

Can I get OptinMonster or PushEngage cheaper on Black Friday?

Both are on our Black Friday tracker. OptinMonster was 60% off last year.

Both products

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