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PushEngage8.5/10WP Mail SMTP8.1/10

PushEngage vs WP Mail SMTP

Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeaturePushEngageWP Mail SMTP
Our score8.5/10 (better)8.1/10
Starts at$8/month$49/year
Free versionYesYes
Refund window14 days14 days
BillingFree + paid plansSubscription
Active installs8K+4M+ (better)
Last Black Friday––
CategoryEmail marketingEmail marketing
VendorPushEngageWP Mail SMTP
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose PushEngage if…

  • WooCommerce stores recovering abandoned carts
  • Publishers notifying readers of new posts
PushEngage reviewVisit PushEngage (opens in a new tab)

Choose WP Mail SMTP if…

  • WordPress sites with email delivery problems
  • Agencies managing many client sites
WP Mail SMTP reviewVisit WP Mail SMTP (opens in a new tab)

Features

PushEngage

  • Cart abandonment recovery
  • WooCommerce automations
  • Push broadcasts and auto-push
  • Subscription popups
  • Drip campaigns and A/B testing
  • Segmentation
  • WhatsApp and chat widget

WP Mail SMTP

  • Many mail services
  • Email logging
  • Email reports
  • Failure alerts
  • Backup connections
  • Smart email routing

Pros and cons

PushEngage

  • Free plan includes push broadcasts and subscription popups
  • WooCommerce cart and browse abandonment workflows are prebuilt
  • Billing is based on active subscribers, not a flat fee
  • Multichannel chat widget is included at no extra charge
  • A/B testing, drip campaigns, and cart abandonment need a paid plan
  • Safari web push on iOS needs the site added to the Home Screen
  • Plans cover 1 to 3 sites; larger setups are custom quoted

WP Mail SMTP

  • Free version on WordPress.org
  • Pro plan starts at 49 per year for one site
  • 14-day money-back guarantee
  • Works with many transactional mail services
  • Email logging, tracking and reports need the Pro plan
  • Setup done by the vendor costs extra on the Elite plan

Pricing plans

PushEngage

  • Free

    Free

    1 website or app sites

    • Up to 200 subscribers
    • Up to 30 push campaigns
    • Subscription popups

  • BusinessStarts here

    $8/month

    1 website or app sites

    • Unlimited multi-channel campaigns
    • Pay only for active subscribers
    • WooCommerce automation

  • Premium

    $15/month

    2 websites or apps sites

    • Unlimited multi-channel campaigns
    • Pay only for active subscribers
    • A/B testing and drip campaigns

WP Mail SMTP

  • ProStarts here

    $49/year

    1 site sites

    • Email logging, tracking and reports
    • Email failure alerts
    • Standard support

  • Elite

    $99/year

    Not stated sites

    • Everything in Pro
    • White glove setup by the vendor's experts
    • Priority support

  • Developer

    $199/year

    20 sites sites

    • Everything in Pro
    • Priority support
    • Backup connections

What Reddit says

PushEngage

Not enough Reddit discussion yet.

WP Mail SMTP

Reddit users mention WP Mail SMTP mostly in setup and troubleshooting threads. Users praise its simple setup with Gmail, while others report failed sends when paired with Brevo and confusion over SMTP login details.

PushEngage vs WP Mail SMTP questions

Is PushEngage better than WP Mail SMTP?

They're evenly matched on the points we can measure. Pick by features and budget.

Which is cheaper, PushEngage or WP Mail SMTP?

PushEngage starts at $8/month and WP Mail SMTP starts at $49/year.

Can I get PushEngage or WP Mail SMTP cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

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