Minifly (BrainyWP) vs ShortPixel

Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureMinifly (BrainyWP)ShortPixel
Our score8/108/10
Starts at$59/year$4.99/month
Free versionYesYes
Refund window14 days–
BillingSubscriptionFree + paid plans
Active installs10+300K+ (better)
Last Black Friday80% off (better)25% off
CategoryPerformancePerformance
VendorBrainyWPShortPixel
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose Minifly (BrainyWP) if…

  • Agencies managing client WordPress sites
  • Site owners who want to hide default WordPress clutter

Choose ShortPixel if…

  • WordPress sites with large image libraries
  • Agencies managing several client sites

Features

Minifly (BrainyWP)

  • White label and custom dashboard
  • Admin clutter removal
  • Disable Gutenberg and comments
  • Duplicate pages and posts
  • AI article summarizer
  • WhatsApp click-to-chat
  • Site progress bar

ShortPixel

  • SmartCompress image optimization
  • Bulk optimization
  • Automatic WebP and AVIF conversion
  • Per-thumbnail control
  • WP-CLI and multisite support
  • API key aliases for agencies
  • Direct Cloudflare integration

Pros and cons

Minifly (BrainyWP)

  • Free version available on WordPress.org
  • Plans start at 59 per year
  • Lifetime Enterprise plan covers 100 sites for 299
  • 14-day refund window after purchase
  • Starter plan covers only 1 site
  • Yearly plans give 1 year of access
  • The pricing page shows several promo prices, so confirm the price at checkout

ShortPixel

  • Free version is available on WordPress.org
  • Automatic WebP and AVIF conversion is included on all plans
  • WP-CLI, multisite and WPML support are listed
  • 24/7 support is listed for every plan
  • Free plan limits are not stated on the pricing page
  • AI credits differ by plan, with a fixed monthly allowance on the unlimited yearly plan

Pricing plans

Minifly (BrainyWP)

  • StarterStarts here

    $59/year

    1 site

    • 1 year access
    • Priority email support
    • Regular updates
  • Growth

    $109/year

    10 sites

    • 1 year access
    • Priority email support
    • Regular updates
  • Agency

    $169/year

    100 sites

    • 1 year access
    • Priority email support
    • Regular updates

ShortPixel

Plans not listed. See ShortPixel pricing

What Reddit says

Minifly (BrainyWP)

Not enough Reddit discussion yet.

ShortPixel

Reddit users mostly ask for help with ShortPixel, either pairing it with FastPixel and WP Rocket for site speed or deciding whether its one-time credit pack suits bulk image compression. The threads show interest in the tool, but also doubt about hidden costs and unclear setup.

Minifly (BrainyWP) vs ShortPixel questions

Is Minifly (BrainyWP) better than ShortPixel?

They're evenly matched on the points we can measure. Pick by features and budget.

Which is cheaper, Minifly (BrainyWP) or ShortPixel?

Minifly (BrainyWP) starts at $59/year and ShortPixel starts at $4.99/month.

Can I get Minifly (BrainyWP) or ShortPixel cheaper on Black Friday?

Both are on our Black Friday tracker. Minifly (BrainyWP) was 80% off last year. ShortPixel was 25% off last year.

Both products

ShortPixel is an image optimization service that uses advanced compression technology to reduce image size without affecting quality, enhancing page load times and SEO performance.

Free version
Yes
Price
$4.99/month
Category
Performance

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