Mailster is an easy to use Email Newsletter Plugin for WordPress.
- Free version
- No
- Price
- From $39/year
- Category
- Email marketing
Not announcedBlack Friday deal for Mailster
Mailster vs Popup Maker
Popup Maker wins 3 of the 4 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Mailster | Popup Maker |
|---|---|---|
| Our score | 6.7/10 | 8.7/10 (better) |
| Starts at | $39/year (better) | $59.40/year |
| Free version | No | Yes (better) |
| Refund window | 14 days | 30 days (better) |
| Billing | Subscription | Free + paid plans |
| Active installs | – | 600K+ |
| Last Black Friday | – | – |
| Category | Email marketing | Email marketing |
| Vendor | Mailster | Wppopupmaker |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Mailster if…
- WordPress sites that send newsletters and drip campaigns
- Sites with large subscriber lists on a flat plan
- You want the lower starting price
Choose Popup Maker if…
- WordPress sites collecting email sign-ups
- Sites that need conditional popups
- You want to start free
Features
Mailster
- Unlimited subscribers, lists and forms
- Automations
- RSS and post-based campaigns
- Send through any email provider
- Advanced segmentation
- Campaign reports
Popup Maker
- Unlimited popups
- Event-based triggers
- Conditional logic
- Unlimited theming
- Advanced analytics
- Ecommerce and LMS integration
Pros and cons
Mailster
- Unlimited subscribers and lists on all plans
- 14-day free trial and 14-day money-back guarantee
- Sends through any email provider
- Public archive of past newsletters and 400 free and premium templates
- No free version
- Starter plan includes only 3 automations
- Automation count limits the Professional plan to 10, with unlimited automations only on Agency
Popup Maker
- Free version on WordPress.org
- Unlimited popups and impressions
- Event-based triggers and conditional logic
- 30-day money-back guarantee
- Revenue attribution and ecommerce integration need the Pro+ plan
- Trustpilot rating based on a single review
Pricing plans
Mailster
StarterStarts here
$39/year
1 site/domain sites
- Unlimited subscribers
- 3 automations
- 10 prechecks per month
Professional
$49/year
1 site/domain sites
- 10 automations
- 100 prechecks per month
- 7 premium email templates
Agency
$99/year
1 site/domain sites
- Unlimited automations
- 1000 prechecks per month
- 7 premium email templates
Popup Maker
ProStarts here
$59.40/year
5 sites
- Advanced analytics
- Professional CTA management
- FluentCRM integration
Pro+
$149.40/year
5 sites
- Complete revenue attribution
- Ecommerce integration
- LMS integration
What Reddit says
Mailster
Reddit users discussing Mailster raise concerns about the plugin since its acquisition, including a lifetime license holder who says it has changed and that third-party templates are being abandoned. Others call it highly recommended for automation and segmentation, but ask whether it is still a good choice.
Popup Maker
Not enough Reddit discussion yet.
Mailster vs Popup Maker questions
Is Mailster better than Popup Maker?
On our comparison Popup Maker comes out ahead on 3 of 4 measurable points. The right pick still depends on what you build.
Which is cheaper, Mailster or Popup Maker?
Mailster starts at $39/year and Popup Maker starts at $59.40/year.
Can I get Mailster or Popup Maker cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
Popup Maker allows you to create, customize, and manage popups to increase conversions and grow email lists on your WordPress site.
- Free version
- Yes
- Price
- From $59.40/year
- Category
- Email marketing
Not announcedBlack Friday deal for Popup Maker