Popup Maker wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
| Feature | Icegram | Popup Maker |
|---|---|---|
| Our score | 6.5/10 | 8.7/10 (better) |
| Starts at | $99/year | $59.40/year (better) |
| Free version | Yes | Yes |
| Refund window | – | 30 days |
| Billing | Subscription | Free + paid plans |
| Active installs | – | 600K+ |
| Last Black Friday | – | – |
| Category | Email marketing | Email marketing |
| Vendor | Icegram | Wppopupmaker |
| Black Friday 2026 | Not announced | Not announced |
Starter
Free
1 site
MaxStarts here
$99/year
3 sites
ProStarts here
$59.40/year
5 sites
Pro+
$149.40/year
5 sites
On our comparison Popup Maker comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Icegram starts at $99/year and Popup Maker starts at $59.40/year.
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Icegram offers WordPress plugins for lead capture, call to action, and email marketing, helping convert visitors to subscribers and automate marketing campaigns.
Popup Maker allows you to create, customize, and manage popups to increase conversions and grow email lists on your WordPress site.
