FuseWP vs WowOptin

WowOptin wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureFuseWPWowOptin
Our score8.4/108.8/10 (better)
Starts at$119/year$41/year (better)
Free versionYesYes
Refund window14 days14 days
BillingSubscriptionSubscription
Active installs2K+–
Last Black Friday–70% off
CategoryEmail marketingEmail marketing
VendorFuseWPWPXPO
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose FuseWP if…

  • Sites syncing users to email marketing tools
  • Agencies managing marketing setups for several clients

Choose WowOptin if…

  • Site owners building email lists with popups
  • WooCommerce stores running targeted offers
  • Marketers testing popup variants
  • You want the lower starting price

Features

FuseWP

  • User sync to email lists
  • Marketing automation
  • Email tool integrations
  • CRM integrations
  • Support and updates

WowOptin

  • Visual popup editor
  • Exit-intent trigger
  • Audience and page targeting
  • Lead capture forms
  • A/B testing and analytics
  • Ready templates
  • Email tool integrations

Pros and cons

FuseWP

  • Free version on WordPress.org with a 4.9 average rating
  • Works with Mailchimp, Constant Contact and ActiveCampaign
  • Unlimited-site plan at 499 per year or 1,399 once
  • 14-day money-back guarantee
  • Paid plans start at 119 per year for one site
  • The fuseagency.com Trustpilot profile is a different company, so no Trustpilot rating was recorded

WowOptin

  • Free plan available with basic popup features
  • Over 700 ready-made popup templates
  • Built-in A/B testing and real-time analytics
  • Lifetime option at 135 for one site
  • 14-day money-back guarantee
  • Free plan includes only basic features
  • Yearly plans include one year of updates only
  • Lifetime Access covers one site; 25 sites needs the 180 plan

Pricing plans

FuseWP

  • StandardStarts here

    $119/year

    1 site sites

  • Plus

    $299/year

    3 sites sites

  • Agency

    $499/year

    Unlimited sites

WowOptin

  • Free

    Free

    1 site

    • Basic features
    • Community support
  • 1 SiteStarts here

    $41/year

    1 site

    • 1 year updates
    • All Pro features
    • Priority support
  • Unlimited Sites

    $75/year

    Unlimited sites

    • 1 year updates
    • All Pro features
    • Priority support

FuseWP vs WowOptin questions

Is FuseWP better than WowOptin?

On our comparison WowOptin comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, FuseWP or WowOptin?

FuseWP starts at $119/year and WowOptin starts at $41/year.

Can I get FuseWP or WowOptin cheaper on Black Friday?

Both are on our Black Friday tracker. WowOptin was 70% off last year.

Both products

FuseWP

8.4/10

Connect WordPress to CRM & Email Marketing Platforms, automatically syncing users and ensuring opt-in consent compliance.

Free version
Yes
Price
From $119/year
Category
Email marketing

WowOptin

8.8/10

WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.

Free version
Yes
Price
From $41/year
Category
Email marketing

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