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Easy WP SMTP7.8/10NotificationX8.6/10

Easy WP SMTP vs NotificationX

NotificationX wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureEasy WP SMTPNotificationX
Our score7.8/108.6/10 (better)
Starts at$49.50/year$37/year (better)
Free versionYesYes
Refund window14 days–
BillingSubscriptionSubscription
Active installs500K+ (better)30K+
Last Black Friday70% off–
CategoryEmail marketingEmail marketing
VendorEasy WP SMTPNotificationX
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose Easy WP SMTP if…

  • Site owners fixing contact form and WooCommerce email delivery
  • Agencies managing several client sites
Easy WP SMTP reviewVisit Easy WP SMTP (opens in a new tab)

Choose NotificationX if…

  • WooCommerce store owners showing recent sales
  • Marketers adding urgency to offers
  • You want the lower starting price
NotificationX reviewVisit NotificationX (opens in a new tab)

Features

Easy WP SMTP

  • Setup wizard
  • Many mailer options
  • Gmail and Microsoft 365 connection
  • Email logging
  • Email failure alerts
  • Backup connection

NotificationX

  • Social proof notifications
  • Notification bar
  • Exit-intent popup
  • Discount alerts
  • Google reviews alert
  • Campaign analytics

Pros and cons

Easy WP SMTP

  • Free version on WordPress.org with a 4.6 star rating
  • Works with many transactional mailers and custom SMTP servers
  • Setup wizard for first-time configuration
  • 14-day refund on paid plans
  • Gmail, Microsoft 365 and Amazon SES connections need a paid plan
  • Email logs, alerts, and backup connections need a paid plan
  • Paid plans renew yearly and are priced per site count

NotificationX

  • Free version listed on WordPress.org
  • Individual plan starts at 37 per year for one site
  • Lifetime plan at 259 covers unlimited sites
  • Support and updates are included for one year on the annual plans
  • The Individual plan covers one active site only
  • No money-back period is listed on the pricing page

Pricing plans

Easy WP SMTP

  • BasicStarts here

    $49.50/year

    1 site

    • 1 year of updates, downloads and support
    • Setup wizard
    • Connects to SendLayer, Brevo, Mailgun and other mailers

  • Plus

    $99.50/year

    5 sites

    • 1 year of updates, downloads and support
    • Setup wizard
    • Connects to SendLayer, Brevo, Mailgun and other mailers

  • Pro

    $199.50/year

    10 sites

    • 1 year of updates, downloads and support
    • Setup wizard
    • Connects to SendLayer, Brevo, Mailgun and other mailers

NotificationX

  • IndividualStarts here

    $37/year

    1 site

    • 1 year of support and updates
    • 15+ notification types
    • 20+ advanced integrations

  • Business

    $139/year

    Unlimited sites

    • 1 year of support and updates
    • Exit-intent popup
    • Google reviews alert

  • Lifetime Unlimited

    $259 lifetime

    Unlimited sites

    • Lifetime updates and support
    • Campaign analytics
    • Cross domain notice

What Reddit says

Easy WP SMTP

Only two Reddit threads clearly discuss Easy WP SMTP. One user has used its free version for years and a client chose the Pro upgrade for Microsoft 365, while a 2020 post reports a flaw that let attackers get password reset codes.

NotificationX

Not enough Reddit discussion yet.

Easy WP SMTP vs NotificationX questions

Is Easy WP SMTP better than NotificationX?

On our comparison NotificationX comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.

Which is cheaper, Easy WP SMTP or NotificationX?

Easy WP SMTP starts at $49.50/year and NotificationX starts at $37/year.

Can I get Easy WP SMTP or NotificationX cheaper on Black Friday?

Both are on our Black Friday tracker. Easy WP SMTP was 70% off last year.

Both products

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