Convert Pro vs WowOptin

WowOptin wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureConvert ProWowOptin
Our scoreNot rated8.8/10
Starts at$89/year$41/year (better)
Free versionNoYes (better)
Refund window14 days14 days
BillingOne-time paymentSubscription
Active installs––
Last Black Friday–70% off
CategoryEmail marketingEmail marketing
VendorBrainstorm ForceWPXPO
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose Convert Pro if…

  • Marketers growing email lists with popups
  • Sites that need split-tested popups without custom code

Choose WowOptin if…

  • Site owners building email lists with popups
  • WooCommerce stores running targeted offers
  • Marketers testing popup variants
  • You want to start free

Features

Convert Pro

  • Drag and drop editor
  • Exit-intent and on-click popups
  • Page-level targeting
  • Split testing
  • 30+ mailer integrations
  • Device and referrer targeting
  • Google Analytics integration

WowOptin

  • Visual popup editor
  • Exit-intent trigger
  • Audience and page targeting
  • Lead capture forms
  • A/B testing and analytics
  • Ready templates
  • Email tool integrations

Pros and cons

Convert Pro

  • Covers popups, info bars, inline calls to action and yes/no forms in one plugin
  • Includes split testing and page-level targeting
  • Lifetime option is one payment with lifetime updates
  • 14-day money-back guarantee
  • No free version or free trial is listed
  • Annual plan includes updates and support for one year only
  • Lifetime plan costs 349 up front

WowOptin

  • Free plan available with basic popup features
  • Over 700 ready-made popup templates
  • Built-in A/B testing and real-time analytics
  • Lifetime option at 135 for one site
  • 14-day money-back guarantee
  • Free plan includes only basic features
  • Yearly plans include one year of updates only
  • Lifetime Access covers one site; 25 sites needs the 180 plan

Pricing plans

Convert Pro

  • AnnualStarts here

    $89/year

    Unlimited sites

    • Premium support and updates for one year
    • Unlimited website usage
    • Risk-free guarantee
  • Lifetime

    $349 lifetime

    Unlimited sites

    • One payment
    • Lifetime support and updates
    • Unlimited website usage

WowOptin

  • Free

    Free

    1 site

    • Basic features
    • Community support
  • 1 SiteStarts here

    $41/year

    1 site

    • 1 year updates
    • All Pro features
    • Priority support
  • Unlimited Sites

    $75/year

    Unlimited sites

    • 1 year updates
    • All Pro features
    • Priority support

Convert Pro vs WowOptin questions

Is Convert Pro better than WowOptin?

On our comparison WowOptin comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, Convert Pro or WowOptin?

Convert Pro starts at $89/year and WowOptin starts at $41/year.

Can I get Convert Pro or WowOptin cheaper on Black Friday?

Both are on our Black Friday tracker. WowOptin was 70% off last year.

Both products

Convert Pro is a powerful lead generation plugin that helps you create engaging popups, forms, and calls-to-action to boost conversions on your WordPress site.

Free version
No
Price
From $89/year
Category
Email marketing

WowOptin

8.8/10

WowOptin is an automated opt-in generating plugin for WordPress that boosts sales and conversions.

Free version
Yes
Price
From $41/year
Category
Email marketing

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