Shoptimizer is a WooCommerce theme built around page speed, conversion and SEO.
- Free version
- No
- Price
- From $49/year
- Category
- Themes
Not announcedBlack Friday deal for Shoptimizer
Shoptimizer vs Zakra
Zakra wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Shoptimizer | Zakra |
|---|---|---|
| Our score | Not rated | 8.8/10 |
| Starts at | $49/year (better) | $69/year |
| Free version | No | Yes (better) |
| Refund window | 10 days | 14 days (better) |
| Billing | Subscription | Subscription |
| Active installs | – | 30K+ |
| Last Black Friday | – | 30% off |
| Category | Themes | Themes |
| Vendor | CommerceGurus | ThemeGrill |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Shoptimizer if…
- WooCommerce store owners
- Stores focused on speed and conversions
- You want the lower starting price
Choose Zakra if…
- Small business sites on a budget
- Freelancers building client sites
- You want to start free
Features
Shoptimizer
- Fast WooCommerce performance
- Conversion-focused design
- SEO enhancements
- Accessibility
- Page builder support
Zakra
- Full WooCommerce support
- Header and mobile menu controls
- Blog layouts
- Sidebar and layout options
- Typography and color controls
- Page builder and Gutenberg support
- Footer and top bar builder
Pros and cons
Shoptimizer
- Fast default performance per the vendor
- GPL license allows use on unlimited sites
- 10-day money-back guarantee
- One domain per license
- No free version listed
- Updates and support are included for one year, then renew
Zakra
- Free version is available on WordPress.org
- Lifetime plans are offered alongside annual plans
- Agency plan covers unlimited sites
- 14-day money-back guarantee on listed plans
- No free trial is listed
- Lower plans are limited to 3 or 10 websites
Pricing plans
Shoptimizer
ShoptimizerStarts here
$49/year
1 domain sites
- 1 year of updates and premium support
- GPL license
- Regular price $99
Zakra
Zakra ProStarts here
$69/year
up to 3 websites sites
- Access to Pro features
- 30+ starter templates
- Priority support
Zakra Plus
$99/year
up to 10 websites sites
- Free BlockArt Blocks Pro license
- More starter templates
- Priority support
Zakra Pro
$279 lifetime
up to 3 websites sites
- Access to Pro features
- 30+ starter templates
- Priority support
Shoptimizer vs Zakra questions
Is Shoptimizer better than Zakra?
On our comparison Zakra comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, Shoptimizer or Zakra?
Shoptimizer starts at $49/year and Zakra starts at $69/year.
Can I get Shoptimizer or Zakra cheaper on Black Friday?
Both are on our Black Friday tracker. Zakra was 30% off last year.
Both products
Zakra is a free multipurpose WordPress theme that provides endless possibilities to create sites of any niche, including business, blogging, eCommerce, and portfolio.
- Free version
- Yes
- Price
- From $69/year
- Category
- Themes
Not announcedBlack Friday deal for Zakra