Shoptimizer is a WooCommerce theme built around page speed, conversion and SEO.
- Free version
- No
- Price
- From $49/year
- Category
- Themes
Not announcedBlack Friday deal for Shoptimizer
Shoptimizer vs WoodMart
Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Shoptimizer | WoodMart |
|---|---|---|
| Our score | Not rated | 6.7/10 |
| Starts at | $49/year | $69 lifetime |
| Free version | No | No |
| Refund window | 10 days | – |
| Billing | Subscription | One-time payment |
| Active installs | – | – |
| Last Black Friday | – | 50% off |
| Category | Themes | Themes |
| Vendor | CommerceGurus | XTemos |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Shoptimizer if…
- WooCommerce store owners
- Stores focused on speed and conversions
Choose WoodMart if…
- WooCommerce store owners
- Agencies building online stores for clients
Features
Shoptimizer
- Fast WooCommerce performance
- Conversion-focused design
- SEO enhancements
- Accessibility
- Page builder support
WoodMart
- 25+ built-in eCommerce features
- 100+ prebuilt websites
- Elementor compatibility
- Built-in plugin replacements
- Multipurpose layouts
Pros and cons
Shoptimizer
- Fast default performance per the vendor
- GPL license allows use on unlimited sites
- 10-day money-back guarantee
- One domain per license
- No free version listed
- Updates and support are included for one year, then renew
WoodMart
- Best-selling WooCommerce theme on ThemeForest with 120,194 sales
- ThemeForest rating of 4.91 out of 5 from 3,692 ratings
- 25+ built-in eCommerce features and 100+ prebuilt websites
- Works with Elementor
- Support is included for 6 months only
- Regular license covers one website
- Resale use needs the $3,999 Extended license
Pricing plans
Shoptimizer
ShoptimizerStarts here
$49/year
1 domain sites
- 1 year of updates and premium support
- GPL license
- Regular price $99
WoodMart
RegularStarts here
$69 lifetime
1 website sites
- Lifetime license
- 6 months of support from xtemos
- Updates included
Extended
$3,999 lifetime
extended use sites
- Lifetime license for a product sold to end users
- 6 months of support from xtemos
What Reddit says
Shoptimizer
Not enough Reddit discussion yet.
WoodMart
Reddit users are split on WoodMart. Some say it performs well and has strong ecommerce features, while others report layout and element-removal problems and at least one store owner is weighing a move to Bricks over performance and feature limits.
Shoptimizer vs WoodMart questions
Is Shoptimizer better than WoodMart?
They're evenly matched on the points we can measure. Pick by features and budget.
Which is cheaper, Shoptimizer or WoodMart?
Shoptimizer starts at $49/year and WoodMart starts at $69 lifetime.
Can I get Shoptimizer or WoodMart cheaper on Black Friday?
Both are on our Black Friday tracker. WoodMart was 50% off last year.
Both products
WoodMart is a multipurpose WooCommerce theme with built-in store features and prebuilt store designs.
- Free version
- No
- Price
- From $69 lifetime
- Category
- Themes
Not announcedBlack Friday deal for WoodMart