PopupKit vs Sugar Calendar

PopupKit wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeaturePopupKitSugar Calendar
Our score8.1/108.1/10
Starts at$44/year (better)$49.50/year
Free versionYesYes
Refund window14 days14 days
BillingFree + paid plansSubscription
Active installs70K+ (better)10K+
Last Black Friday––
CategoryOther toolsOther tools
VendorWpmetSugar Calendar
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose PopupKit if…

  • Sites collecting email sign-ups
  • Stores running promotions and announcements
  • You want the lower starting price

Choose Sugar Calendar if…

  • Sites that sell event tickets
  • Clubs and small organizations running events

Features

PopupKit

  • Drag-and-drop builder
  • Advanced triggers
  • Page and device targeting
  • Pre-built templates
  • Conversion analytics
  • Integrations

Sugar Calendar

  • Recurring events
  • Ticket sales
  • Registration forms
  • Calendar blocks and widgets
  • Migration from The Events Calendar
  • Calendar feeds and sync

Pros and cons

PopupKit

  • Free version on WordPress.org
  • 270+ pre-built templates
  • Unlimited pageviews on all plans
  • Lifetime Personal plan costs $116, versus $44 per year
  • Yearly plans include one year of updates only

Sugar Calendar

  • Free version on WordPress.org
  • Sells tickets with Stripe or WooCommerce
  • One-click migration from The Events Calendar
  • 14-day money-back guarantee on all plans
  • Integration credits are capped at 1,000 to 5,000, depending on the plan
  • The Basic plan includes basic support only
  • Only annual subscriptions are offered

Pricing plans

PopupKit

  • PersonalStarts here

    $44/year

    1 site license sites

    • Unlimited pageviews
    • 1 year updates
    • Standard support
  • Professional

    $103/year

    5 site license sites

    • Unlimited pageviews
    • 1 year updates
    • Priority support
  • Agency

    $139/year

    Unlimited sites

    • Unlimited pageviews
    • 1 year updates
    • VIP support 24/7

Sugar Calendar

  • BasicStarts here

    $49.50/year

    1 site

    • 1,000 integration credits
    • Unlimited events, calendars and attendees
    • Basic support
  • Plus

    $99.50/year

    1 site

    • 2,000 integration credits
    • Premium addons
    • Premium support
  • Pro

    $199.50/year

    3 sites

    • 3,000 integration credits
    • Premium addons
    • Premium support

PopupKit vs Sugar Calendar questions

Is PopupKit better than Sugar Calendar?

On our comparison PopupKit comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, PopupKit or Sugar Calendar?

PopupKit starts at $44/year and Sugar Calendar starts at $49.50/year.

Can I get PopupKit or Sugar Calendar cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

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