EWWW Image Optimizer – Smashing Performance
- Free version
- Yes
- Price
- From $80/year
- Category
- Performance
Not announcedBlack Friday deal for EWWW Image Optimizer
EWWW Image Optimizer vs Minifly (BrainyWP)
EWWW Image Optimizer wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | EWWW Image Optimizer | Minifly (BrainyWP) |
|---|---|---|
| Our score | 8.7/10 (better) | 8/10 |
| Starts at | $80/year | $59/year (better) |
| Free version | Yes | Yes |
| Refund window | – | 14 days |
| Billing | Subscription | Subscription |
| Active installs | 1M+ (better) | 10+ |
| Last Black Friday | – | 80% off |
| Category | Performance | Performance |
| Vendor | EWWW Image Optimizer | BrainyWP |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose EWWW Image Optimizer if…
- Sites with many images that need automatic compression
- Site owners who want a CDN for images
Choose Minifly (BrainyWP) if…
- Agencies managing client WordPress sites
- Site owners who want to hide default WordPress clutter
- You want the lower starting price
Features
EWWW Image Optimizer
- Free image optimization plugin
- Easy IO CDN
- Compress API credits
- 30-day image backups
- SWIS Performance
- Critical CSS
Minifly (BrainyWP)
- White label and custom dashboard
- Admin clutter removal
- Disable Gutenberg and comments
- Duplicate pages and posts
- AI article summarizer
- WhatsApp click-to-chat
- Site progress bar
Pros and cons
EWWW Image Optimizer
- Free WordPress.org plugin with unlimited image optimization
- Average 4.8 out of 5 on WordPress.org from 1,841 reviews
- Unlimited sites on every paid plan
- Monthly and yearly billing options
- CDN and cloud features need a paid plan
- Standard includes 50 GB of bandwidth
- Infinite overages are billed at $0.065 per GB
Minifly (BrainyWP)
- Free version available on WordPress.org
- Plans start at 59 per year
- Lifetime Enterprise plan covers 100 sites for 299
- 14-day refund window after purchase
- Starter plan covers only 1 site
- Yearly plans give 1 year of access
- The pricing page shows several promo prices, so confirm the price at checkout
Pricing plans
EWWW Image Optimizer
StandardStarts here
$80/year
Unlimited sites
- Easy IO CDN with auto-WebP/AVIF
- 300k premium compression credits
- SWIS Performance plugin included
Growth
$160/year
Unlimited sites
- 200 GB bandwidth
- 100+ CDN locations
- Custom domains and watermarking
Infinite
$320/year
Unlimited sites
- 400 GB bandwidth
- 1.2m premium compression credits
- Hotlink protection and bot controls
Minifly (BrainyWP)
StarterStarts here
$59/year
1 site
- 1 year access
- Priority email support
- Regular updates
Growth
$109/year
10 sites
- 1 year access
- Priority email support
- Regular updates
Agency
$169/year
100 sites
- 1 year access
- Priority email support
- Regular updates
EWWW Image Optimizer vs Minifly (BrainyWP) questions
Is EWWW Image Optimizer better than Minifly (BrainyWP)?
On our comparison EWWW Image Optimizer comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, EWWW Image Optimizer or Minifly (BrainyWP)?
EWWW Image Optimizer starts at $80/year and Minifly (BrainyWP) starts at $59/year.
Can I get EWWW Image Optimizer or Minifly (BrainyWP) cheaper on Black Friday?
Both are on our Black Friday tracker. Minifly (BrainyWP) was 80% off last year.
Both products
Minifly plugin is a WordPress plugin by BrainyWP that offers over 100+ smart, bite-sized features to enhance website performance and user experience.
- Free version
- Yes
- Price
- From $59/year
- Category
- Performance
Not announcedBlack Friday deal for Minifly (BrainyWP)