CodingBunny Image Optimizer vs Smush Pro

Smush Pro wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureCodingBunny Image OptimizerSmush Pro
Our score7.5/108.5/10 (better)
Starts atFree (wordpress.org; no license or image limits)$50/year
Free versionYesYes
Refund window–30 days
BillingFreeFree + paid plans
Active installs600+1M+ (better)
Last Black Friday––
CategoryPerformancePerformance
VendorCodingBunnyWPMU DEV
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose CodingBunny Image Optimizer if…

  • Site owners who want free image compression and WebP or AVIF output
  • Sites that need alt text and a tidier Media Library

Choose Smush Pro if…

  • Site owners who want smaller, faster images
  • Agencies optimizing client sites

Features

CodingBunny Image Optimizer

  • WebP and AVIF conversion
  • Automatic resizing
  • Bulk optimization
  • Alt text generation
  • Lazy loading
  • Image cleaner
  • Watermarks

Smush Pro

  • Compression levels
  • Next-gen formats
  • Automatic optimization
  • Lazy load and preload
  • Global CDN
  • Directory Smush

Pros and cons

CodingBunny Image Optimizer

  • Every feature is free, with no license and no image limits
  • Extensions stay off unless turned on, so they add no page weight
  • Converts to WebP or AVIF with Lossy, Glossy and Lossless presets
  • Optional AI alt text uses the site owner's own API key
  • AI alt text is in beta and API costs are billed by the provider
  • Metadata removal needs the Imagick extension
  • Small install base, with 600+ active installations and one listed review
  • No paid tier or support plan is listed

Smush Pro

  • Free version available on WordPress.org
  • Plans range from one site to unlimited sites
  • Includes CDN and next-gen image formats
  • Free version limits each image to 5MB; Pro allows 256MB
  • Premium membership bundles other WPMU DEV tools, not just Smush

Pricing plans

CodingBunny Image Optimizer

Plans not listed. See CodingBunny Image Optimizer pricing

Smush Pro

  • Pro Basic

    $50/year

    1 site sites

    • Image compression Ultra 5X
    • Next-gen image formats
    • 119-location CDN
  • Pro Standard

    $75/year

    3 sites sites

    • Image compression Ultra 5X
    • Next-gen image formats
    • 119-location CDN
  • PremiumStarts here

    $4.99/month

    Unlimited sites

    • All WPMU DEV Pro plugins
    • Unlimited 24/7 expert support
    • Unlimited backups and CDN

CodingBunny Image Optimizer vs Smush Pro questions

Is CodingBunny Image Optimizer better than Smush Pro?

On our comparison Smush Pro comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, CodingBunny Image Optimizer or Smush Pro?

CodingBunny Image Optimizer starts at Free (wordpress.org; no license or image limits) and Smush Pro starts at $50/year.

Can I get CodingBunny Image Optimizer or Smush Pro cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

Smush Pro

8.5/10

Smush Pro compresses images, converts them to next-gen formats and serves them through a CDN.

Free version
Yes
Price
From $50/year
Category
Performance

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