BetterLinks vs ShapeKode

Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureBetterLinksShapeKode
Our score8.5/10Not rated
Starts at$74/yearSee website
Free versionYes–
Refund window–30 days
BillingSubscriptionNot listed
Active installs20K+–
Last Black Friday40% off–
CategoryOther toolsOther tools
VendorBetterLinksShapeKode
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose BetterLinks if…

  • Affiliate sites managing many outbound links
  • Marketers tracking campaign links with UTM tags
  • You want to start free

Choose ShapeKode if…

  • WordPress developers and agencies
  • WooCommerce store owners

Features

BetterLinks

  • AI bulk link generator
  • Full site link scanner
  • Broken link checker
  • Individual link analytics
  • Split testing
  • Branded short links
  • Global UTM builder

ShapeKode

  • ShapeTranslate
  • ShapeBlock
  • Smart Product Tables

Pros and cons

BetterLinks

  • Free version available on WordPress.org
  • Lifetime Agency plan covers unlimited sites
  • Broken link checker and link scanner on paid plans
  • Built-in UTM builder with templates
  • Analytics, split testing and branded domains need a paid plan
  • Individual plan covers one site only
  • No money-back guarantee is stated on the pricing page

ShapeKode

  • Several WordPress tools under one brand
  • Money-back guarantee listed on the site
  • Built for WordPress workflows
  • Pricing is not published on the homepage
  • ShapeSlider and OptionForge are listed as coming soon

Pricing plans

BetterLinks

  • IndividualStarts here

    $74/year

    1 site

    • 1 year of updates and support
    • AI bulk link generator
    • Broken link checker
  • Business

    $174/year

    Unlimited sites

    • 1 year of updates and support
    • Full site link scanner
    • Branded short links
  • Agency (Lifetime)

    $259 lifetime

    Unlimited sites

    • Lifetime updates and support
    • Custom branded domain
    • Split testing (A/B redirects)

ShapeKode

Plans not listed. See ShapeKode pricing

BetterLinks vs ShapeKode questions

Is BetterLinks better than ShapeKode?

They're evenly matched on the points we can measure. Pick by features and budget.

Which is cheaper, BetterLinks or ShapeKode?

BetterLinks starts at $74/year and ShapeKode starts at See website.

Can I get BetterLinks or ShapeKode cheaper on Black Friday?

Both are on our Black Friday tracker. BetterLinks was 40% off last year.

Both products

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