Open Source ecommerce Platform
- Free version
- Yes
- Price
- From $29/year
- Category
- eCommerce
Not announcedBlack Friday deal for WooCommerce Marketplace
WooCommerce Marketplace vs WowStore
WooCommerce Marketplace wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | WooCommerce Marketplace | WowStore |
|---|---|---|
| Our score | Not rated | 8.8/10 |
| Starts at | $29/year (better) | $34/year |
| Free version | Yes | Yes |
| Refund window | 30 days (better) | 14 days |
| Billing | Free + paid plans | Subscription |
| Active installs | – | – |
| Last Black Friday | – | 88% off |
| Category | eCommerce | eCommerce |
| Vendor | WooCommerce Marketplace | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose WooCommerce Marketplace if…
- WooCommerce store owners adding features
- Merchants comparing payment or marketing extensions
- You want the lower starting price
Choose WowStore if…
- WooCommerce stores that want a visual shop builder
- Stores selling pre-order or deposit-based products
Features
WooCommerce Marketplace
- Free core platform
- Hundreds of extensions
- Payment gateways
- Developed by Woo
- Curated collections
WowStore
- Product filters and variation swatches
- Quick view, wishlist and compare
- Pre-order and backorder
- Partial payments
- Sticky add to cart and upselling
- Gutenberg Woo builder
Pros and cons
WooCommerce Marketplace
- Core WooCommerce platform is free
- Free extensions can be filtered from the marketplace
- Extensions are grouped by category and business need
- Each paid extension is priced separately, from $29 to $299 per year
- Each extension has its own terms and support
WowStore
- Free version available
- 100+ premade templates and 48+ WooCommerce product blocks
- Pre-order, backorder and partial payments built in
- Lifetime license available
- 14-day money-back guarantee on all plans
- Pro features need a paid plan; the free version is limited
- The 10+ plugin mega bundle costs 499 for one site, a larger upfront cost
- Lifetime plans cost 104 to 165 with no renewal
Pricing plans
WooCommerce Marketplace
Paid extension (lowest price)Starts here
$29/year
- Price varies by extension
- Range is $29 to $299 per year per extension
WowStore
Yearly (1 site)Starts here
$34/year
1 site
- 1 year of updates and support
- 100+ premade templates
- All Pro features
Yearly (unlimited sites)
$75/year
Unlimited sites
- 1 year of updates and support
- 100+ premade templates
- All Pro features
Lifetime (1 site)
$104 lifetime
1 site
- Lifetime updates and support
- 100+ premade templates
- All Pro features
WooCommerce Marketplace vs WowStore questions
Is WooCommerce Marketplace better than WowStore?
On our comparison WooCommerce Marketplace comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, WooCommerce Marketplace or WowStore?
WooCommerce Marketplace starts at $29/year and WowStore starts at $34/year.
Can I get WooCommerce Marketplace or WowStore cheaper on Black Friday?
Both are on our Black Friday tracker. WowStore was 88% off last year.
Both products
Build your dream WooCommerce store – homepage, shop, product pages, cart, checkout, thank-you, and My Account with WowStore.
- Free version
- Yes
- Price
- From $34/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowStore