The Best Google Analytics Plugin for WordPress
- Free version
- Yes
- Price
- From $99.50/year
- Category
- Analytics
Not announcedBlack Friday deal for MonsterInsights
MonsterInsights vs WP Statistics
MonsterInsights wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | MonsterInsights | WP Statistics |
|---|---|---|
| Our score | 7.1/10 | 7.8/10 (better) |
| Starts at | $99.50/year (better) | $119/year |
| Free version | Yes | Yes |
| Refund window | 14 days | 14 days |
| Billing | Subscription | Free + paid plans |
| Active installs | 2M+ (better) | 500K+ |
| Last Black Friday | 70% off | – |
| Category | Analytics | Analytics |
| Vendor | MonsterInsights | Wp-statistics |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose MonsterInsights if…
- Site owners who want Google Analytics reports in WordPress
- Agencies tracking client sites
- You want the lower starting price
Choose WP Statistics if…
- Site owners who want analytics inside WordPress
- Sites with privacy requirements
Features
MonsterInsights
- Google Analytics 4 tracking
- Dashboard reports
- eCommerce tracking
- Ad tracking
- Form conversion tracking
- Email summaries and PDF export
WP Statistics
- Visitor analytics
- Traffic source reports
- Content analytics
- Cookie-less tracking
- Privacy toolkit
- Google Search Console and UTM reports
Pros and cons
MonsterInsights
- Connects to Google Analytics 4 without editing code
- Free version on WordPress.org
- Reports appear inside the WordPress dashboard
- 14-day money-back guarantee
- Trustpilot rating is 3 out of 5 from 13 reviews
- Plans are yearly subscriptions priced by site count
- Advanced reports and integrations are gated to the higher paid plans
WP Statistics
- Free plan covers core visitor analytics
- Cookie-less, ad-block resistant tracking
- Privacy toolkit for GDPR-ready sites
- Google Search Console and campaign reports need Premium
- Premium pricing on the page lists one site at $119 per year
Pricing plans
MonsterInsights
PlusStarts here
$99.50/year
1 site
- 5,000 credits
- Standard analytics features
- Standard support
Pro
$199.50/year
5 sites
- Unlimited pageviews and users
- 10,000 credits
- Priority support
Elite
$299.50/year
5 sites
- Unlimited pageviews and users
- 15,000 credits
- Premium support
WP Statistics
Free
Free
Unlimited sites
- Visitor and page analytics
- Traffic source reports
- Privacy toolkit (GDPR-ready)
PremiumStarts here
$119/year
1 site
- Google Search Console
- Campaign (UTM) analytics
- White-label branding
What Reddit says
MonsterInsights
Reddit users mostly report trouble with MonsterInsights, including failed deletions, leftover code after uninstalling, and analytics numbers that do not match Google Analytics 4. One older post asks whether removing it while keeping only the Google Analytics connection causes problems.
WP Statistics
Not enough Reddit discussion yet.
MonsterInsights vs WP Statistics questions
Is MonsterInsights better than WP Statistics?
On our comparison MonsterInsights comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, MonsterInsights or WP Statistics?
MonsterInsights starts at $99.50/year and WP Statistics starts at $119/year.
Can I get MonsterInsights or WP Statistics cheaper on Black Friday?
Both are on our Black Friday tracker. MonsterInsights was 70% off last year.
Both products
Measure and understand your visitors, track your content, authors, categories, and marketing performance—all with just a simple install.
- Free version
- Yes
- Price
- From $119/year
- Category
- Analytics
Not announcedBlack Friday deal for WP Statistics