The Best Google Analytics Plugin for WordPress
- Free version
- Yes
- Price
- From $99.50/year
- Category
- Analytics
Not announcedBlack Friday deal for MonsterInsights
MonsterInsights vs Putler
MonsterInsights wins 1 of the 1 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | MonsterInsights | Putler |
|---|---|---|
| Our score | 7.1/10 | Not rated |
| Starts at | $99.50/year | $20/month |
| Free version | Yes (better) | No |
| Refund window | 14 days | – |
| Billing | Subscription | Pay as you go |
| Active installs | 2M+ | – |
| Last Black Friday | 70% off | – |
| Category | Analytics | Analytics |
| Vendor | MonsterInsights | Putler |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose MonsterInsights if…
- Site owners who want Google Analytics reports in WordPress
- Agencies tracking client sites
- You want to start free
Choose Putler if…
- WooCommerce stores that want one analytics dashboard
- Stores that sell across more than one account
Features
MonsterInsights
- Google Analytics 4 tracking
- Dashboard reports
- eCommerce tracking
- Ad tracking
- Form conversion tracking
- Email summaries and PDF export
Putler
- Multi-account dashboard
- Data cleanup
- Currency conversion
- Sales and customer analytics
- Forecasting and goals
- Refunds and subscriptions
Pros and cons
MonsterInsights
- Connects to Google Analytics 4 without editing code
- Free version on WordPress.org
- Reports appear inside the WordPress dashboard
- 14-day money-back guarantee
- Trustpilot rating is 3 out of 5 from 13 reviews
- Plans are yearly subscriptions priced by site count
- Advanced reports and integrations are gated to the higher paid plans
Putler
- Plans start at $20 per month
- 14-day free trial
- Connects multiple accounts and currencies
- No free plan; the WordPress.org connector is a paid service after the trial
- Price rises with monthly revenue, up to $1,500 per month in the $1M to $3M band
Pricing plans
MonsterInsights
PlusStarts here
$99.50/year
1 site
- 5,000 credits
- Standard analytics features
- Standard support
Pro
$199.50/year
5 sites
- Unlimited pageviews and users
- 10,000 credits
- Priority support
Elite
$299.50/year
5 sites
- Unlimited pageviews and users
- 15,000 credits
- Premium support
Putler
Up to $10K monthly revenueStarts here
$20/month
Monthly revenue band sites
- Combine multiple accounts
- Core analytics for sales, customers and products
- Weekly report in email
$10K to $30K monthly revenue
$50/month
Monthly revenue band sites
- Combine multiple accounts
- Core analytics for sales, customers and products
- Weekly report in email
$100K to $200K monthly revenue
$250/month
Monthly revenue band sites
- Combine multiple accounts
- Core analytics for sales, customers and products
- Weekly report in email
What Reddit says
MonsterInsights
Reddit users mostly report trouble with MonsterInsights, including failed deletions, leftover code after uninstalling, and analytics numbers that do not match Google Analytics 4. One older post asks whether removing it while keeping only the Google Analytics connection causes problems.
Putler
Not enough Reddit discussion yet.
MonsterInsights vs Putler questions
Is MonsterInsights better than Putler?
On our comparison MonsterInsights comes out ahead on 1 of 1 measurable points. The right pick still depends on what you build.
Which is cheaper, MonsterInsights or Putler?
MonsterInsights starts at $99.50/year and Putler starts at $20/month.
Can I get MonsterInsights or Putler cheaper on Black Friday?
Both are on our Black Friday tracker. MonsterInsights was 70% off last year.
Both products
A multichannel analytics and insights tool that provides in-depth reports.
- Free version
- No
- Price
- From $20/month
- Category
- Analytics
Not announcedBlack Friday deal for Putler
