FullStro: Multi-Channel Ecommerce Business Automation
- Free version
- No
- Price
- From $45/month
- Category
- eCommerce
Not announcedBlack Friday deal for FullStro
FullStro vs WowStore
WowStore wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | FullStro | WowStore |
|---|---|---|
| Our score | 7.4/10 | 8.8/10 (better) |
| Starts at | $45/month | $34/year |
| Free version | No | Yes (better) |
| Refund window | 30 days (better) | 14 days |
| Billing | Subscription | Subscription |
| Active installs | – | – |
| Last Black Friday | – | 88% off |
| Category | eCommerce | eCommerce |
| Vendor | FullStro | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose FullStro if…
- Small and mid-sized online sellers with stock in several places
- Sellers selling across several marketplaces
Choose WowStore if…
- WooCommerce stores that want a visual shop builder
- Stores selling pre-order or deposit-based products
- You want to start free
Features
FullStro
- Inventory tracking
- Order management
- Purchasing
- Reports
- Sales channel add-ons
- Shipping integrations
WowStore
- Product filters and variation swatches
- Quick view, wishlist and compare
- Pre-order and backorder
- Partial payments
- Sticky add to cart and upselling
- Gutenberg Woo builder
Pros and cons
FullStro
- Inventory, purchasing, sales, and reports in every plan
- Connects to WooCommerce and several other sales channels
- 30-day refund policy stated on the pricing page
- Lifetime plans listed for some tiers
- Cloud software rather than a WordPress plugin, so WooCommerce is connected through an add-on
- Several add-on integrations are listed as upcoming
- Pricing is per plan, and the number of connected sales channels is capped by plan
WowStore
- Free version available
- 100+ premade templates and 48+ WooCommerce product blocks
- Pre-order, backorder and partial payments built in
- Lifetime license available
- 14-day money-back guarantee on all plans
- Pro features need a paid plan; the free version is limited
- The 10+ plugin mega bundle costs 499 for one site, a larger upfront cost
- Lifetime plans cost 104 to 165 with no renewal
Pricing plans
FullStro
LaunchStarts here
$45/month
- 3 team members
- 500 invoices per month
- Unlimited products
Growth
$91/month
- 5 team members
- 3,000 invoices per month
- Storefront and SEO setup
Power
$183/month
- 10 team members
- 10,000 invoices per month
- White label
WowStore
Yearly (1 site)Starts here
$34/year
1 site
- 1 year of updates and support
- 100+ premade templates
- All Pro features
Yearly (unlimited sites)
$75/year
Unlimited sites
- 1 year of updates and support
- 100+ premade templates
- All Pro features
Lifetime (1 site)
$104 lifetime
1 site
- Lifetime updates and support
- 100+ premade templates
- All Pro features
FullStro vs WowStore questions
Is FullStro better than WowStore?
On our comparison WowStore comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, FullStro or WowStore?
FullStro starts at $45/month and WowStore starts at $34/year.
Can I get FullStro or WowStore cheaper on Black Friday?
Both are on our Black Friday tracker. WowStore was 88% off last year.
Both products
Build your dream WooCommerce store – homepage, shop, product pages, cart, checkout, thank-you, and My Account with WowStore.
- Free version
- Yes
- Price
- From $34/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowStore