CheckoutWC is a conversion-optimized WooCommerce checkout that aims to reduce cart abandonment and increase revenue.
- Free version
- Yes
- Price
- From $19/month
- Category
- Performance
Not announcedBlack Friday deal for CheckoutWC
CheckoutWC vs WP-Optimize
Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | CheckoutWC | WP-Optimize |
|---|---|---|
| Our score | 7.5/10 | 8.7/10 (better) |
| Starts at | $19/month | $49/year |
| Free version | Yes | Yes |
| Refund window | 30 days (better) | 14 days |
| Billing | Subscription | Free + paid plans |
| Active installs | – | 1M+ |
| Last Black Friday | – | – |
| Category | Performance | Performance |
| Vendor | CheckoutWC | TeamUpdraft |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose CheckoutWC if…
- WooCommerce stores that want a faster checkout
- Agencies managing checkout for several client stores
Choose WP-Optimize if…
- Site owners who want caching and clean-up in one plugin
- Sites with large media libraries
Features
CheckoutWC
- Modern checkout templates
- Order bumps and upsells
- Abandoned cart recovery emails
- A/B testing
- Customer payment page
WP-Optimize
- Page caching
- Image compression
- Database clean-up
- Unused image removal
- Minification
- Lazy loading
Pros and cons
CheckoutWC
- Free CheckoutWC Lite version on WordPress.org
- 30-day money-back guarantee
- A/B testing included on the Pro plan
- Support is praised in WordPress.org support threads
- Plus plan limits order bumps and abandoned cart emails to 2 each
- No free trial listed
- Few independent reviews: 3 on Trustpilot and 1 on G2
WP-Optimize
- Free version on WordPress.org covers the core optimization tools
- Caching, image compression and database clean-up in one plugin
- Lazy loading and minification included
- 14-day money-back guarantee on paid plans
- Paid plans are billed yearly
- Trustpilot and G2 ratings were not found for the vendor
Pricing plans
CheckoutWC
Basic (1 site)Starts here
$149/year
1 site
- 5 modern templates
- Conversion-optimized checkout page
- Order pay and customer payment page
Plus (up to 5 sites)
$249/year
5 sites
- Up to 2 order bumps and upsells
- Up to 2 abandoned cart recovery emails
- Everything in Basic
Pro (up to 10 sites)
$349/year
10 sites
- Unlimited order bumps
- A/B testing
- Everything in Plus
WP-Optimize
StarterStarts here
$49/year
Up to 2 sites sites
Business
$99/year
Up to 5 sites sites
Enterprise
$194/year
Unlimited sites
CheckoutWC vs WP-Optimize questions
Is CheckoutWC better than WP-Optimize?
They're evenly matched on the points we can measure. Pick by features and budget.
Which is cheaper, CheckoutWC or WP-Optimize?
CheckoutWC starts at $19/month and WP-Optimize starts at $49/year.
Can I get CheckoutWC or WP-Optimize cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
Th most popular backup & migration plugin, rated 5 stars on the directory.
- Free version
- Yes
- Price
- From $49/year
- Category
- Performance
Not announcedBlack Friday deal for WP-Optimize