A/B Testing & Experimentation Platform for WordPress
- Free version
- Yes
- Price
- From $49/month
- Category
- Performance
Not announcedBlack Friday deal for AB Split Test
AB Split Test vs CheckoutWC
CheckoutWC wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | AB Split Test | CheckoutWC |
|---|---|---|
| Our score | Not rated | 7.5/10 |
| Starts at | $49/month | $19/month (better) |
| Free version | Yes | Yes |
| Refund window | 14 days | 30 days (better) |
| Billing | Subscription | Subscription |
| Active installs | – | – |
| Last Black Friday | – | – |
| Category | Performance | Performance |
| Vendor | AB Split Test | CheckoutWC |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose AB Split Test if…
- Marketers testing WordPress pages and landing pages
- WooCommerce stores that track revenue per visitor
Choose CheckoutWC if…
- WooCommerce stores that want a faster checkout
- Agencies managing checkout for several client stores
- You want the lower starting price
Features
AB Split Test
- Multiple test modes
- Revenue optimization
- Advanced goals
- Heatmaps and session replays
- AI test analysis
- Free Lite version
CheckoutWC
- Modern checkout templates
- Order bumps and upsells
- Abandoned cart recovery emails
- A/B testing
- Customer payment page
Pros and cons
AB Split Test
- Free Lite version for WordPress
- Unlimited sites on every paid plan
- One-time price option at $999
- 14-day money-back guarantee
- Monthly billing costs $588 a year, more than the $399 yearly plan
- Heatmaps, session replays and revenue optimization need the paid Teams plan
- Only one paid tier, so small sites pay the full Teams price
CheckoutWC
- Free CheckoutWC Lite version on WordPress.org
- 30-day money-back guarantee
- A/B testing included on the Pro plan
- Support is praised in WordPress.org support threads
- Plus plan limits order bumps and abandoned cart emails to 2 each
- No free trial listed
- Few independent reviews: 3 on Trustpilot and 1 on G2
Pricing plans
AB Split Test
Free Lite
Free
Unlimited sites
- Free WordPress version
Teams (monthly)Starts here
$49/month
Unlimited sites
- All test modes and revenue optimization
- Heatmaps and session replays
- Full API, MCP and CLI
Teams (yearly)
$399/year
Unlimited sites
- All test modes and revenue optimization
- Heatmaps and session replays
- Full API, MCP and CLI
CheckoutWC
Basic (1 site)Starts here
$149/year
1 site
- 5 modern templates
- Conversion-optimized checkout page
- Order pay and customer payment page
Plus (up to 5 sites)
$249/year
5 sites
- Up to 2 order bumps and upsells
- Up to 2 abandoned cart recovery emails
- Everything in Basic
Pro (up to 10 sites)
$349/year
10 sites
- Unlimited order bumps
- A/B testing
- Everything in Plus
AB Split Test vs CheckoutWC questions
Is AB Split Test better than CheckoutWC?
On our comparison CheckoutWC comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, AB Split Test or CheckoutWC?
AB Split Test starts at $49/month and CheckoutWC starts at $19/month.
Can I get AB Split Test or CheckoutWC cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
CheckoutWC is a conversion-optimized WooCommerce checkout that aims to reduce cart abandonment and increase revenue.
- Free version
- Yes
- Price
- From $19/month
- Category
- Performance
Not announcedBlack Friday deal for CheckoutWC