The Freaky Blog
Charitable8.7/10Omnisend8.6/10

Charitable vs Omnisend

Charitable wins 1 of the 1 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureCharitableOmnisend
Our score8.7/10 (better)8.6/10
Starts at$69/year$11.20/month
Free versionYesYes
Refund window14 days–
BillingSubscriptionFree + paid plans
Active installs10K+–
Last Black Friday––
CategoryeCommerceeCommerce
VendorWPCharitableOmnisend
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose Charitable if…

  • Nonprofits running online donation campaigns
  • Agencies building fundraising sites for clients
Charitable reviewVisit Charitable (opens in a new tab)

Choose Omnisend if…

  • WooCommerce stores that send email and SMS
  • Ecommerce brands that want automated flows
Omnisend reviewVisit Omnisend (opens in a new tab)

Features

Charitable

  • Customizable donation forms
  • Full donation management
  • Recurring donations
  • Payment gateways
  • Donor dashboard and receipts
  • Peer to peer fundraising

Omnisend

  • Email and SMS campaigns
  • Automations
  • Popups and signup forms
  • Premade email templates
  • Automatic branding
  • Integrations and migration

Pros and cons

Charitable

  • Free version on WordPress.org
  • Unlimited campaigns and donors on every paid plan
  • No transaction fees on the Basic plan
  • 14-day money-back guarantee
  • Peer to peer fundraising and crowdfunding need the Pro plan at 199 per year
  • Multisite and client management need the Elite plan at 299 per year
  • Paid plans are annual subscriptions

Omnisend

  • Free plan that does not expire, with up to 500 emails per month
  • G2 rating of 4.6 across 1,252 reviews
  • Migration help for templates, flows and segments
  • The plugin connects to a separate Omnisend account, so the email data lives outside WordPress
  • Paid plans scale by contact count, so costs rise as the list grows
  • SMS is billed per message, starting at $0.007 on the Pro plan

Pricing plans

Charitable

  • BasicStarts here

    $69/year

    1 site

    • Unlimited campaigns
    • Unlimited donors
    • No transaction fees

  • Plus

    $99/year

    1 site

    • Recurring donations
    • Annual receipts
    • Gift Aid

  • Pro

    $199/year

    1 site

    • Peer to peer fundraising
    • Crowdfunding
    • Stripe Connect

Omnisend

  • Free

    Free

    Unlimited sites

    • 500 emails per month
    • 250 contacts
    • 500 web push notifications

  • StandardStarts here

    $11.20/month

    Not stated sites

    • 6,000 emails per month
    • 500 contacts
    • Unlimited web push notifications

  • Pro

    $41.30/month

    Not stated sites

    • Unlimited emails
    • 2,500 contacts
    • SMS from $0.007 per message

Charitable vs Omnisend questions

Is Charitable better than Omnisend?

On our comparison Charitable comes out ahead on 1 of 1 measurable points. The right pick still depends on what you build.

Which is cheaper, Charitable or Omnisend?

Charitable starts at $69/year and Omnisend starts at $11.20/month.

Can I get Charitable or Omnisend cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

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