A/B Testing & Experimentation Platform for WordPress
- Free version
- Yes
- Price
- From $49/month
- Category
- Performance
Not announcedBlack Friday deal for AB Split Test
AB Split Test vs Page Builder Framework
Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | AB Split Test | Page Builder Framework |
|---|---|---|
| Our score | Not rated | Not rated |
| Starts at | $49/month | $58/year |
| Free version | Yes | Yes |
| Refund window | 14 days | – |
| Billing | Subscription | Free + paid plans |
| Active installs | – | – |
| Last Black Friday | – | – |
| Category | Performance | Performance |
| Vendor | AB Split Test | MapSteps |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose AB Split Test if…
- Marketers testing WordPress pages and landing pages
- WooCommerce stores that track revenue per visitor
Choose Page Builder Framework if…
- Users pairing a light theme with Beaver Builder or Elementor
- Sites that need a fast, minimal base theme
Features
AB Split Test
- Multiple test modes
- Revenue optimization
- Advanced goals
- Heatmaps and session replays
- AI test analysis
- Free Lite version
Page Builder Framework
- Lightweight front end
- Page builder support
- Customizer-based design
- WooCommerce and Gutenberg ready
- Translation and multilanguage support
- Premium add-on options
Pros and cons
AB Split Test
- Free Lite version for WordPress
- Unlimited sites on every paid plan
- One-time price option at $999
- 14-day money-back guarantee
- Monthly billing costs $588 a year, more than the $399 yearly plan
- Heatmaps, session replays and revenue optimization need the paid Teams plan
- Only one paid tier, so small sites pay the full Teams price
Page Builder Framework
- Free version available
- Lifetime premium option for unlimited sites
- Schema.org ready and built for accessibility standards, per the vendor
- Premium add-on renews annually until cancelled unless the lifetime plan is bought
- It is a theme, so switching to it changes the site's active theme
Pricing plans
AB Split Test
Free Lite
Free
Unlimited sites
- Free WordPress version
Teams (monthly)Starts here
$49/month
Unlimited sites
- All test modes and revenue optimization
- Heatmaps and session replays
- Full API, MCP and CLI
Teams (yearly)
$399/year
Unlimited sites
- All test modes and revenue optimization
- Heatmaps and session replays
- Full API, MCP and CLI
Page Builder Framework
Premium Add-On (1 site)Starts here
$58/year
1 site sites
- All premium features
- 1 year of support and updates
- Billed annually until cancelled
Premium Add-On (10 sites)
$78/year
10 sites sites
- All premium features
- 1 year of support and updates
- Billed annually until cancelled
Premium Add-On (unlimited)
$128/year
Unlimited sites
- All premium features
- 1 year of support and updates
- Billed annually until cancelled
AB Split Test vs Page Builder Framework questions
Is AB Split Test better than Page Builder Framework?
They're evenly matched on the points we can measure. Pick by features and budget.
Which is cheaper, AB Split Test or Page Builder Framework?
AB Split Test starts at $49/month and Page Builder Framework starts at $58/year.
Can I get AB Split Test or Page Builder Framework cheaper on Black Friday?
Both are on our Black Friday tracker. We'll add each discount the moment it goes live.
Both products
Page Builder Framework – A Fast & Minimalistic WordPress Theme
- Free version
- Yes
- Price
- From $58/year
- Category
- Performance
Not announcedBlack Friday deal for Page Builder Framework