CartFlows enhances your WooCommerce store by providing powerful tools to create sales funnels and optimize checkout processes.
- Free version
- Yes
- Price
- From $299/year
- Category
- eCommerce
Not announcedBlack Friday deal for Woo Toolkit
Woo Toolkit vs WowAddons
WowAddons wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Woo Toolkit | WowAddons |
|---|---|---|
| Our score | Not rated | 8.8/10 |
| Starts at | $299/year | $48/year (better) |
| Free version | Yes | Yes |
| Refund window | 14 days | 14 days |
| Billing | Subscription | Subscription |
| Active installs | – | – |
| Last Black Friday | 40% off | 88% off (better) |
| Category | eCommerce | eCommerce |
| Vendor | CartFlows (Brainstorm Force) | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Woo Toolkit if…
- WooCommerce stores that want checkout upsells and cart recovery
- Agencies managing several client stores on one license
Choose WowAddons if…
- WooCommerce stores selling personalized products
- Stores that need custom product options without code
- You want the lower starting price
Features
Woo Toolkit
- Checkout and funnel builder
- Order bumps and one-click upsells
- A/B split testing and funnel analytics
- Cart abandonment recovery
- Slide-out cart and in-cart upsells
- Advanced coupons
- App automation
WowAddons
- 25+ addon field types
- Conditional fields
- Real-time price adjustments
- Formula field
- Variable product support
- Detailed analytics
Pros and cons
Woo Toolkit
- Six plugins in one license, listed at $1,253 per year when bought separately
- Each license covers up to 30 websites
- Free CartFlows version available on WordPress.org
- 14-day money-back guarantee
- Annual price renews at $449, well above the $299 first-year price
- SureContact is a one-time 2,500-contact plan, not an ongoing allowance
- OttoKit Pro access is for one year only
WowAddons
- Free version on WordPress.org
- 25+ addon field types in one plugin
- Real-time price updates and conditional fields
- Built for native WooCommerce
- 14-day money-back guarantee on all plans
- The free version includes only basic features; Pro features need a paid plan
- Lifetime plans start at 150, about three times the yearly price
- Some third-party reviews quote older prices, such as $69 per year, so check the pricing page
Pricing plans
Woo Toolkit
Suite (Woo Toolkit)Starts here
$299/year
30 sites
- Renews at $449 per year
- CartFlows Pro, Modern Cart Pro, Cart Abandonment Recovery Pro
- Power Coupons Pro, OttoKit Pro (1 year), SureContact
Suite lifetime (Woo Toolkit)
$999 lifetime
30 sites
- One-time payment
- Same bundle as the annual Suite plan
- VIP priority support
WowAddons
Yearly (1 site)Starts here
$48/year
1 site
- 1 year of updates
- All Pro features
- Priority support
Yearly (unlimited sites)
$89/year
Unlimited sites
- 1 year of updates
- All Pro features
- Priority support
Lifetime (1 site)
$150 lifetime
1 site
- Lifetime updates
- All Pro features
- Priority support
Woo Toolkit vs WowAddons questions
Is Woo Toolkit better than WowAddons?
On our comparison WowAddons comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, Woo Toolkit or WowAddons?
Woo Toolkit starts at $299/year and WowAddons starts at $48/year.
Can I get Woo Toolkit or WowAddons cheaper on Black Friday?
Both are on our Black Friday tracker. Woo Toolkit was 40% off last year. WowAddons was 88% off last year.
Both products
Offer helpful product add-ons for your WooCommerce Store that allow customers to customize their orders and enjoy a personalized shopping experience.
- Free version
- Yes
- Price
- From $48/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowAddons