Import and export WooCommerce products with images, custom fields, and variation data using CSV, XML, Excel, TSV, or Google Sheets.
- Free version
- –
- Price
- From $69/year
- Category
- eCommerce
WebToffee Product Import Export vs WowAddons
Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | WebToffee Product Import Export | WowAddons |
|---|---|---|
| Our score | Not rated | 8.8/10 |
| Starts at | $69/year | $48/year (better) |
| Free version | – | Yes |
| Refund window | 30 days (better) | 14 days |
| Billing | Subscription | Subscription |
| Active installs | – | – |
| Last Black Friday | – | 88% off |
| Category | eCommerce | eCommerce |
| Vendor | WebToffee | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose WebToffee Product Import Export if…
- WooCommerce store owners moving product catalogues
- Stores that update prices or stock in bulk
Choose WowAddons if…
- WooCommerce stores selling personalized products
- Stores that need custom product options without code
- You want to start free
- You want the lower starting price
Features
WebToffee Product Import Export
- Bulk import and export
- Multiple file formats
- Images and custom meta
- Advanced filtering
- Scheduled imports and exports
WowAddons
- 25+ addon field types
- Conditional fields
- Real-time price adjustments
- Formula field
- Variable product support
- Detailed analytics
Pros and cons
WebToffee Product Import Export
- Supports simple, variable, grouped, and subscription products
- Single site plan starts at 69 USD per year
- 30-day money-back guarantee
- Scheduled FTP and SFTP runs
- Licence is a 12-month subscription, which renews each year
- No free version listed on the product page
- Multi-site plans cost 129 USD and 249 USD per year
WowAddons
- Free version on WordPress.org
- 25+ addon field types in one plugin
- Real-time price updates and conditional fields
- Built for native WooCommerce
- 14-day money-back guarantee on all plans
- The free version includes only basic features; Pro features need a paid plan
- Lifetime plans start at 150, about three times the yearly price
- Some third-party reviews quote older prices, such as $69 per year, so check the pricing page
Pricing plans
WebToffee Product Import Export
Single SiteStarts here
$69/year
1 site
- 1 year of updates and support
- 30-day money-back guarantee
Up to 5 Sites
$129/year
5 sites
- 1 year of updates and support
- 30-day money-back guarantee
Up to 25 Sites
$249/year
25 sites
- 1 year of updates and support
- 30-day money-back guarantee
WowAddons
Yearly (1 site)Starts here
$48/year
1 site
- 1 year of updates
- All Pro features
- Priority support
Yearly (unlimited sites)
$89/year
Unlimited sites
- 1 year of updates
- All Pro features
- Priority support
Lifetime (1 site)
$150 lifetime
1 site
- Lifetime updates
- All Pro features
- Priority support
WebToffee Product Import Export vs WowAddons questions
Is WebToffee Product Import Export better than WowAddons?
They're evenly matched on the points we can measure. Pick by features and budget.
Which is cheaper, WebToffee Product Import Export or WowAddons?
WebToffee Product Import Export starts at $69/year and WowAddons starts at $48/year.
Can I get WebToffee Product Import Export or WowAddons cheaper on Black Friday?
Both are on our Black Friday tracker. WowAddons was 88% off last year.
Both products
Offer helpful product add-ons for your WooCommerce Store that allow customers to customize their orders and enjoy a personalized shopping experience.
- Free version
- Yes
- Price
- From $48/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowAddons