ShopEngine is a WooCommerce builder for product, shop and checkout pages, working with Elementor or Gutenberg.
- Free version
- Yes
- Price
- From $54/year
- Category
- eCommerce
Not announcedBlack Friday deal for ShopEngine
ShopEngine vs WowAddons
WowAddons wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | ShopEngine | WowAddons |
|---|---|---|
| Our score | 8.3/10 | 8.8/10 (better) |
| Starts at | $54/year | $48/year (better) |
| Free version | Yes | Yes |
| Refund window | 14 days | 14 days |
| Billing | Free + paid plans | Subscription |
| Active installs | 100K+ | – |
| Last Black Friday | – | 88% off |
| Category | eCommerce | eCommerce |
| Vendor | Wpmet | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose ShopEngine if…
- WooCommerce stores redesigning product pages
- Store owners who want a custom checkout
Choose WowAddons if…
- WooCommerce stores selling personalized products
- Stores that need custom product options without code
- You want the lower starting price
Features
ShopEngine
- Multistep checkout
- Variation swatches
- Quick view
- Product comparison
- Flash sale countdown
- Currency switcher
WowAddons
- 25+ addon field types
- Conditional fields
- Real-time price adjustments
- Formula field
- Variable product support
- Detailed analytics
Pros and cons
ShopEngine
- Free version on WordPress.org with 70+ WooCommerce widgets
- Works with both Elementor and Gutenberg
- Unlimited-site plan available
- Requires WooCommerce
- Lifetime Single plan costs $135, versus $54 per year
WowAddons
- Free version on WordPress.org
- 25+ addon field types in one plugin
- Real-time price updates and conditional fields
- Built for native WooCommerce
- 14-day money-back guarantee on all plans
- The free version includes only basic features; Pro features need a paid plan
- Lifetime plans start at 150, about three times the yearly price
- Some third-party reviews quote older prices, such as $69 per year, so check the pricing page
Pricing plans
ShopEngine
SingleStarts here
$54/year
1 site sites
- 70+ widgets
- 40+ templates
- 20+ add-ons
5 Sites
$120/year
5 sites sites
- 70+ widgets
- 40+ templates
- 20+ add-ons
Unlimited
$210/year
Unlimited sites
- 70+ widgets
- 40+ templates
- 20+ add-ons
WowAddons
Yearly (1 site)Starts here
$48/year
1 site
- 1 year of updates
- All Pro features
- Priority support
Yearly (unlimited sites)
$89/year
Unlimited sites
- 1 year of updates
- All Pro features
- Priority support
Lifetime (1 site)
$150 lifetime
1 site
- Lifetime updates
- All Pro features
- Priority support
ShopEngine vs WowAddons questions
Is ShopEngine better than WowAddons?
On our comparison WowAddons comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, ShopEngine or WowAddons?
ShopEngine starts at $54/year and WowAddons starts at $48/year.
Can I get ShopEngine or WowAddons cheaper on Black Friday?
Both are on our Black Friday tracker. WowAddons was 88% off last year.
Both products
Offer helpful product add-ons for your WooCommerce Store that allow customers to customize their orders and enjoy a personalized shopping experience.
- Free version
- Yes
- Price
- From $48/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowAddons