Gravity Forms is the most powerful solution for building custom forms and flows to connect with your users and expand your reach, all from WordPress.
- Free version
- No
- Price
- From $59/year
- Category
- Forms
Not announcedBlack Friday deal for Gravity Forms
Gravity Forms vs WPForms
WPForms wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Gravity Forms | WPForms |
|---|---|---|
| Our score | Not rated | 7.8/10 |
| Starts at | $59/year | $49.50/year (better) |
| Free version | No | Yes (better) |
| Refund window | – | 14 days |
| Billing | Subscription | Subscription |
| Active installs | – | 5M+ |
| Last Black Friday | – | 70% off |
| Category | Forms | Forms |
| Vendor | Rocketgenius | WPForms |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Gravity Forms if…
- Agencies building forms for many client sites
- Sites that need payment and CRM add-ons
Choose WPForms if…
- Small business sites that need contact and lead forms
- Sites that take payments through forms
- You want to start free
- You want the lower starting price
Features
Gravity Forms
- Conversational forms
- Payment add-ons
- CRM and email add-ons
- Zapier and Slack add-ons
- Partial entries
- Polls and surveys
- WordPress Multisite support
WPForms
- Form builder with templates
- Smart conditional logic
- Payments
- Entry management
- Google Sheets, Calendar and Drive integrations
- Zapier and webhooks
- Surveys and polls
Pros and cons
Gravity Forms
- Large add-on library for payments, CRMs and automation
- Elite license covers unlimited sites for 259 per year
- Conversational forms and WordPress Multisite support
- Regular Reddit praise from agencies for the unlimited-site license
- No free version
- Some Trustpilot reviews complain about customer service and license cancellation
- Money-back terms are not shown on the pricing page
WPForms
- Free WPForms Lite version on WordPress.org
- 14-day money-back guarantee
- Trustpilot rating of 5.0 from 64 reviews
- Plans are priced per year with 1, 3, 5 or unlimited supported sites
- Stripe, Square and PayPal add processing fees on Basic and Plus
- Basic and Plus cover only 1 and 3 sites
- Introductory pricing applies in the first year; renewals are at full price
Pricing plans
Gravity Forms
Basic LicenseStarts here
$59/year
1 site sites
Pro License
$159/year
3 sites sites
Elite License
$259/year
Unlimited sites
WPForms
BasicStarts here
$49.50/year
1 site
- Additional processing fees on Stripe, Square and PayPal
- Special introductory pricing
Plus
$99.50/year
3 sites
- Additional processing fees on Stripe, Square and PayPal
- Special introductory pricing
Pro
$199.50/year
5 sites
- 5 supported sites
- Special introductory pricing
What Reddit says
Gravity Forms
Not enough Reddit discussion yet.
WPForms
Reddit users are mostly critical of WPForms, saying key features such as file uploads and access to form entries sit behind a paywall, and the free version lacks fields like phone and date of birth. A developer also accuses its maker, Awesome Motive, of putting a backdoor in WPForms Lite.
Gravity Forms vs WPForms questions
Is Gravity Forms better than WPForms?
On our comparison WPForms comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.
Which is cheaper, Gravity Forms or WPForms?
Gravity Forms starts at $59/year and WPForms starts at $49.50/year.
Can I get Gravity Forms or WPForms cheaper on Black Friday?
Both are on our Black Friday tracker. WPForms was 70% off last year.
Both products
World's Leading WordPress AI Form Builder Plugin
- Free version
- Yes
- Price
- From $49.50/year
- Category
- Forms
Not announcedBlack Friday deal for WPForms