FunnelKit vs WowAddons

WowAddons wins 3 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureFunnelKitWowAddons
Our score8.6/108.8/10 (better)
Starts at$59/year$48/year
Free versionNoYes (better)
Refund window14 days14 days
BillingSubscriptionSubscription
Active installs––
Last Black Friday50% off88% off (better)
CategoryeCommerceeCommerce
VendorFunnelkitWPXPO
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose FunnelKit if…

  • WooCommerce stores that want a faster checkout
  • Stores running upsells and order bumps

Choose WowAddons if…

  • WooCommerce stores selling personalized products
  • Stores that need custom product options without code
  • You want to start free

Features

FunnelKit

  • Checkout editor for WooCommerce
  • One-click upsells and order bumps
  • Abandoned cart recovery
  • Sales funnels with A/B testing
  • Visual automation builder
  • Webhooks and Zapier

WowAddons

  • 25+ addon field types
  • Conditional fields
  • Real-time price adjustments
  • Formula field
  • Variable product support
  • Detailed analytics

Pros and cons

FunnelKit

  • Checkout editor and templates built for WooCommerce
  • One-click upsells and order bumps included on paid plans
  • Automations and email or SMS follow-ups in one plugin
  • No free version
  • Basic plan price is not shown on the pricing page
  • Automations and funnels are sold as separate plans

WowAddons

  • Free version on WordPress.org
  • 25+ addon field types in one plugin
  • Real-time price updates and conditional fields
  • Built for native WooCommerce
  • 14-day money-back guarantee on all plans
  • The free version includes only basic features; Pro features need a paid plan
  • Lifetime plans start at 150, about three times the yearly price
  • Some third-party reviews quote older prices, such as $69 per year, so check the pricing page

Pricing plans

FunnelKit

  • PlusStarts here

    $149.50/year

    2 sites sites

    • Checkout optimizations
    • Unlimited sales funnels
    • Order bumps
  • Professional

    $199.50/year

    3 sites sites

    • Unlimited upsells
    • Unlimited automations
    • Priority support
  • Elite

    $299.50/year

    30 sites sites

    • All Plus and Professional features
    • Premier support
    • 3 months OptinMonster access

WowAddons

  • Yearly (1 site)Starts here

    $48/year

    1 site

    • 1 year of updates
    • All Pro features
    • Priority support
  • Yearly (unlimited sites)

    $89/year

    Unlimited sites

    • 1 year of updates
    • All Pro features
    • Priority support
  • Lifetime (1 site)

    $150 lifetime

    1 site

    • Lifetime updates
    • All Pro features
    • Priority support

FunnelKit vs WowAddons questions

Is FunnelKit better than WowAddons?

On our comparison WowAddons comes out ahead on 3 of 3 measurable points. The right pick still depends on what you build.

Which is cheaper, FunnelKit or WowAddons?

FunnelKit starts at $59/year and WowAddons starts at $48/year.

Can I get FunnelKit or WowAddons cheaper on Black Friday?

Both are on our Black Friday tracker. FunnelKit was 50% off last year. WowAddons was 88% off last year.

Both products

FunnelKit

8.6/10

FunnelKit provides a unified sales funnel-building solution for your WordPress website, allowing you to set up optimized checkouts, order bumps, upsells, and more.

Free version
No
Price
$59/year
Category
eCommerce

WowAddons

8.8/10

Offer helpful product add-ons for your WooCommerce Store that allow customers to customize their orders and enjoy a personalized shopping experience.

Free version
Yes
Price
From $48/year
Category
eCommerce

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