Essential Blocks For Gutenberg: Ultimate Blocks Library For Gutenberg
- Free version
- Yes
- Price
- From $39/year
- Category
- Blocks
Not announcedBlack Friday deal for Essential Blocks
Essential Blocks vs GenerateBlocks Pro
Essential Blocks wins 3 of the 4 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Essential Blocks | GenerateBlocks Pro |
|---|---|---|
| Our score | 8.7/10 (better) | 5.1/10 |
| Starts at | $39/year (better) | $99/year |
| Free version | Yes (better) | No |
| Refund window | 14 days | 30 days (better) |
| Billing | Subscription | Subscription |
| Active installs | 100K+ | – |
| Last Black Friday | – | 33% off |
| Category | Blocks | Blocks |
| Vendor | Essential Blocks | GeneratePress |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Essential Blocks if…
- Sites built with the WordPress block editor
- Agencies building client sites on Gutenberg
- You want to start free
- You want the lower starting price
Choose GenerateBlocks Pro if…
- Site owners building with blocks
- Agencies managing several sites
Features
Essential Blocks
- 70+ advanced blocks
- Ready templates
- WooCommerce blocks
- Global block styling
- Modular control
- Dynamic tags and ACF support
- WPML compatibility
GenerateBlocks Pro
- Style any block
- Site building with blocks
- Included with GeneratePress One
- Priority support
Pros and cons
Essential Blocks
- Free version is listed on WordPress.org
- Blocks can be switched off individually to keep pages light
- Pro plans cover multiple sites, including 100-site plans
- 14-day money-back guarantee on Pro plans
- Pro blocks need a paid plan and the free plugin must stay active
- Updates and premium support stop when a license expires
- Some WordPress.org support threads report difficulty changing colors across blocks
GenerateBlocks Pro
- Adds premium blocks to the free GenerateBlocks plugin
- Headers, footers and templates use the same blocks
- Included in the GeneratePress One bundle
- Only sold as part of GeneratePress One in the pricing shown
- Renews yearly on the subscription plans
Pricing plans
Essential Blocks
StarterStarts here
$39/year
1 site
- 70+ advanced blocks
- 6000+ ready templates
- 1 month of updates and support
Innovator
$112/year
5 sites
- Premium and dynamic blocks
- WooCommerce blocks
- 3 months of updates and support
Visionary
$244/year
100 sites
- All Pro blocks
- Dynamic tags and ACF support
- 6 months of updates and support
GenerateBlocks Pro
GeneratePress One (1 site)Starts here
$99/year
1 site sites
- Includes GenerateBlocks Pro
- Includes GP Premium
- 30-day refund
GeneratePress One (10 sites)
$149/year
Up to 10 sites sites
- Includes GenerateBlocks Pro
- Renews yearly
- 30-day refund
GeneratePress One (100 sites)
$199/year
Up to 100 sites sites
- Includes GenerateBlocks Pro
- Renews yearly
- 30-day refund
What Reddit says
Essential Blocks
Not enough Reddit discussion yet.
GenerateBlocks Pro
Reddit users find GenerateBlocks hard to learn, mainly because of nested containers and a cramped back-end editing space. Pro-specific posts are mostly questions about whether the editor keeps working without renewal and how content template display order works.
Essential Blocks vs GenerateBlocks Pro questions
Is Essential Blocks better than GenerateBlocks Pro?
On our comparison Essential Blocks comes out ahead on 3 of 4 measurable points. The right pick still depends on what you build.
Which is cheaper, Essential Blocks or GenerateBlocks Pro?
Essential Blocks starts at $39/year and GenerateBlocks Pro starts at $99/year.
Can I get Essential Blocks or GenerateBlocks Pro cheaper on Black Friday?
Both are on our Black Friday tracker. GenerateBlocks Pro was 33% off last year.
Both products
GenerateBlocks Pro adds premium blocks and site-building tools to the free GenerateBlocks plugin.
- Free version
- No
- Price
- From $99/year
- Category
- Blocks
Not announcedBlack Friday deal for GenerateBlocks Pro
