Dokan is a powerful plugin that allows you to create multi-vendor marketplaces on WordPress and WooCommerce.
- Free version
- Yes
- Price
- From $119/year
- Category
- eCommerce
Not announcedBlack Friday deal for Dokan
Dokan vs WowShipping
WowShipping wins 2 of the 3 points we can measure. Here's how they compare on price, features, ratings and deals.
At a glance
| Feature | Dokan | WowShipping |
|---|---|---|
| Our score | 8.1/10 | 9.1/10 (better) |
| Starts at | $119/year | $48/year (better) |
| Free version | Yes | Yes |
| Refund window | 14 days | 14 days |
| Billing | Subscription | Subscription |
| Active installs | 30K+ (better) | 700+ |
| Last Black Friday | – | 88% off |
| Category | eCommerce | eCommerce |
| Vendor | weDevs | WPXPO |
| Black Friday 2026 | Not announced | Not announced |
Which should you choose?
Choose Dokan if…
- WooCommerce owners launching a multi-vendor marketplace
- Agencies building marketplaces for clients
Choose WowShipping if…
- WooCommerce stores with weight or location-based shipping
- Stores shipping to several countries or regions
- You want the lower starting price
Features
Dokan
- Frontend vendor dashboard
- Vendor withdrawals
- Commission types
- Order management
- Vendor analytics and reports
- Product bulk edit
- Premium modules
WowShipping
- 30+ table rate conditions
- Location-based shipping
- Weight and dimension rates
- Shipping zones and classes
- Handling fees and incremental rates
- Expected delivery time
Pros and cons
Dokan
- Free version on WordPress.org with unlimited vendors
- Trustpilot rating of 4.5 from 265 reviews
- Wide range of premium modules for marketplace features
- 14-day money-back guarantee
- Listed prices apply to the first purchase only; renewals cost more
- Subscriptions, auctions, and bookings need premium modules
- Some WordPress.org reviews report slow support and refund issues
WowShipping
- Free version on WordPress.org
- 30+ conditions for building shipping rates
- Works with WooCommerce shipping zones and classes
- Lifetime license available
- 14-day money-back guarantee on all plans
- Most conditions need the Pro plan; the free version includes basic features only
- Unlimited-site yearly plan costs 101 per year
- Some third-party reviews quote older prices, so check the pricing page
Pricing plans
Dokan
StarterStarts here
$119/year
1 site
- 4 premium modules
- Product bulk edit
- Vendor analytics
Professional
$187/year
3 sites
- 23 premium modules
- Subscriptions and Rank Math SEO
- Vendor review and seller verification
Business
$349/year
5 sites
- 42+ premium modules
- Auctions and booking integration
- Request for quotation and product Q&A
WowShipping
Yearly (1 site)Starts here
$48/year
1 site
- 1 year of updates
- All Pro features
- Priority support
Yearly (unlimited sites)
$101/year
Unlimited sites
- 1 year of updates
- All Pro features
- Priority support
Lifetime (1 site)
$150 lifetime
1 site
- Lifetime updates
- All Pro features
- Priority support
What Reddit says
Dokan
Users comparing Dokan with WCFM and other multi-vendor options say its UI and vendor onboarding are easy to use. Several say it feels shallow for serious marketplaces, with limits on multi-currency support and membership controls.
WowShipping
Not enough Reddit discussion yet.
Dokan vs WowShipping questions
Is Dokan better than WowShipping?
On our comparison WowShipping comes out ahead on 2 of 3 measurable points. The right pick still depends on what you build.
Which is cheaper, Dokan or WowShipping?
Dokan starts at $119/year and WowShipping starts at $48/year.
Can I get Dokan or WowShipping cheaper on Black Friday?
Both are on our Black Friday tracker. WowShipping was 88% off last year.
Both products
All-in-One Table Rate Shipping Plugin for WooCommerce – WowShipping allows you to add table rate shipping methods that automatically calculate pricing at checkout using predefined conditional rules.
- Free version
- Yes
- Price
- From $48/year
- Category
- eCommerce
Not announcedBlack Friday deal for WowShipping