The Freaky Blog
AffiliateWPWPLoyalty8.9/10

AffiliateWP vs WPLoyalty

WPLoyalty wins 2 of the 2 points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureAffiliateWPWPLoyalty
Our scoreNot rated8.9/10
Starts at$149.50/year$73/year (better)
Free versionNoYes (better)
Refund window14 days14 days
BillingSubscriptionFree + paid plans
Active installs–3K+
Last Black Friday––
CategoryMembership & LMSMembership & LMS
VendorAffiliateWPWPLoyalty
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose AffiliateWP if…

  • WooCommerce or Easy Digital Downloads stores running their own affiliate program
  • Sites that want to avoid affiliate network platform fees
AffiliateWP reviewVisit AffiliateWP (opens in a new tab)

Choose WPLoyalty if…

  • WooCommerce stores that want repeat purchases
  • Stores running referral programs
  • You want to start free
  • You want the lower starting price
WPLoyalty reviewVisit WPLoyalty (opens in a new tab)

Features

AffiliateWP

  • Unlimited affiliates and commissions
  • Zero platform fees
  • Lifetime and recurring commissions
  • Multi-tier commissions
  • Fraud prevention suite
  • Affiliate portal
  • Automatic payouts

WPLoyalty

  • Points and rewards
  • Reward types
  • Referrals
  • Levels
  • Point expiry
  • Convert points to coupons

Pros and cons

AffiliateWP

  • Zero platform fees on every plan
  • Unlimited affiliates and commissions on every plan
  • 14-day money-back guarantee
  • Stripe and PayPal payouts included on the Personal plan
  • No free version
  • Introductory pricing applies in the first year; renewals are at full price
  • Fraud prevention, recurring referrals and automatic payouts need the Pro plan or higher

WPLoyalty

  • Free version on WordPress.org
  • Points, levels, referrals and birthday rewards in one plugin
  • Points can be converted to coupons
  • Every plan lists the same common features, so the plan mainly sets the site count
  • Paid plans are billed per year for each tier

Pricing plans

AffiliateWP

  • PersonalStarts here

    $149.50/year

    1 site

    • Unlimited affiliates and commissions
    • Stripe and PayPal payouts
    • WooCommerce and 20 integrations

  • Plus

    $179.55/year

    2 sites

    • Multi-currency commissions
    • Affiliate leaderboards
    • Gravity Forms and Ninja Forms registration

  • Pro

    $209.65/year

    5 sites

    • Fraud prevention suite
    • Recurring referrals and tiered affiliate rates
    • Automatic payouts

WPLoyalty

  • StarterStarts here

    $73/year

    1 site sites

    • All common features
    • 1 year of updates and support
    • Single site

  • Professional

    $108/year

    3 sites sites

    • All common features
    • 1 year of updates and support
    • 3 sites

  • Agency

    $206/year

    10 sites sites

    • All common features
    • 1 year of updates and support
    • 10 sites

AffiliateWP vs WPLoyalty questions

Is AffiliateWP better than WPLoyalty?

On our comparison WPLoyalty comes out ahead on 2 of 2 measurable points. The right pick still depends on what you build.

Which is cheaper, AffiliateWP or WPLoyalty?

AffiliateWP starts at $149.50/year and WPLoyalty starts at $73/year.

Can I get AffiliateWP or WPLoyalty cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

Related comparisons