ACPT vs Essential Blocks

Evenly matched on the points we can measure. Here's how they compare on price, features, ratings and deals.

At a glance

FeatureACPTEssential Blocks
Our score7.1/108.7/10 (better)
Starts at$29/year (better)$39/year
Free versionNoYes (better)
Refund window30 days (better)14 days
BillingSubscriptionSubscription
Active installs–100K+
Last Black Friday––
CategoryBlocksBlocks
VendorACPTEssential Blocks
Black Friday 2026Not announcedNot announced

Which should you choose?

Choose ACPT if…

  • Developers building custom post types and fields
  • Agencies managing many client sites
  • You want the lower starting price

Choose Essential Blocks if…

  • Sites built with the WordPress block editor
  • Agencies building client sites on Gutenberg
  • You want to start free

Features

ACPT

  • Post types and taxonomies
  • 60+ meta field types
  • Visual form builder
  • Relationships
  • Custom database tables
  • Developer API

Essential Blocks

  • 70+ advanced blocks
  • Ready templates
  • WooCommerce blocks
  • Global block styling
  • Modular control
  • Dynamic tags and ACF support
  • WPML compatibility

Pros and cons

ACPT

  • Lower entry price than ACF Pro on the single-site plan
  • All features included on every plan
  • Unlimited site activations on the Agency plan
  • 30-day money-back guarantee
  • No free version is listed
  • Annual subscription, not a one-time payment
  • Trustpilot rating is 3.8 from only 2 reviews

Essential Blocks

  • Free version is listed on WordPress.org
  • Blocks can be switched off individually to keep pages light
  • Pro plans cover multiple sites, including 100-site plans
  • 14-day money-back guarantee on Pro plans
  • Pro blocks need a paid plan and the free plugin must stay active
  • Updates and premium support stop when a license expires
  • Some WordPress.org support threads report difficulty changing colors across blocks

Pricing plans

ACPT

  • PersonalStarts here

    $29/year

    1 site

    • 1 site activation
    • All features included
    • All 60+ meta field types
  • Business

    $49/year

    5 sites

    • 5 site activations
    • All features included
    • All 60+ meta field types
  • Agency

    $99/year

    Unlimited sites

    • Unlimited site activations
    • All features included
    • All 60+ meta field types

Essential Blocks

  • StarterStarts here

    $39/year

    1 site

    • 70+ advanced blocks
    • 6000+ ready templates
    • 1 month of updates and support
  • Innovator

    $112/year

    5 sites

    • Premium and dynamic blocks
    • WooCommerce blocks
    • 3 months of updates and support
  • Visionary

    $244/year

    100 sites

    • All Pro blocks
    • Dynamic tags and ACF support
    • 6 months of updates and support

ACPT vs Essential Blocks questions

Is ACPT better than Essential Blocks?

They're evenly matched on the points we can measure. Pick by features and budget.

Which is cheaper, ACPT or Essential Blocks?

ACPT starts at $29/year and Essential Blocks starts at $39/year.

Can I get ACPT or Essential Blocks cheaper on Black Friday?

Both are on our Black Friday tracker. We'll add each discount the moment it goes live.

Both products

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