# WP All Import

> WP All Import imports CSV, XML and Excel files into WordPress posts, pages, WooCommerce products and custom fields.

- Type: Plugin
- Category: Admin & dev tools
- Website: https://www.wpallimport.com/
- Starting price: $99/year
- Free version: Yes
- Refund window: 90 days
- Our score: 8.6/10 (WordPress.org)
- Black Friday 2026: Not announced
- Page: https://thefreakyblog.com/wp-all-import/

WP All Import imports CSV, XML and Excel files into WordPress posts, pages, WooCommerce products and custom fields. A free version is on WordPress.org, and Pro adds more features.

## Key features

- **CSV, XML and Excel import**: Drag and drop import from CSV, XML and Excel files.
- **Custom fields support**: Map imported data to custom fields and post meta.
- **WooCommerce import**: Import and update WooCommerce products.
- **Advanced Custom Fields support**: Import data into Advanced Custom Fields and JetEngine fields.
- **Bulk editing**: Edit and migrate data in bulk on the Professional plan.
- **Lifetime licence option**: One-time payment for unlimited sites with lifetime updates.

## Pricing

| Plan | Price | Sites |
| --- | --- | --- |
| Import Standalone | $99/year | unlimited sites |
| Professional | $299/year | unlimited sites |
| Unlimited Lifetime | $1,299 lifetime | unlimited sites |

## Pros

- 90-day money-back guarantee
- Lifetime option with no renewal fees
- Free version available on WordPress.org

## Cons

- Advanced features need the Professional plan
- Pro features are not in the free version

## Best for

- Site owners importing product or listing catalogs
- Agencies migrating client content

## Ratings

- WordPress.org: 4.7/5 (1966 reviews)

## Alternatives

- WP Ultimate CSV Importer
- Import WP
- Really Simple CSV Importer

## More

- Pricing: https://thefreakyblog.com/wp-all-import/pricing/
- Review: https://thefreakyblog.com/wp-all-import/review/
- Black Friday deal: https://thefreakyblog.com/wp-all-import/black-friday/
- Coupon: https://thefreakyblog.com/wp-all-import/coupon/