# Omnisend

> Official Email Marketing Software for Ecommerce

- Type: Plugin
- Category: eCommerce
- Vendor: Omnisend
- Website: https://www.omnisend.com/
- Starting price: $11.20/month
- Free version: Yes
- Our score: 8.6/10 (G2, Trustpilot)
- Black Friday 2026: Not announced
- Page: https://thefreakyblog.com/omnisend/

All-in-one eCommerce marketing for WooCommerce store owners. Omnisend helps ecommerce brands grow with Email & SMS marketing for Shopify, WooCommerce, and more—returning $79 for every $1 spent. Big-platform features, smaller bill, migration's on us.

## Key features

- **Email and SMS campaigns**: Sends email campaigns and, on paid plans, SMS messages to subscribers.
- **Automations**: Prebuilt flows for abandoned carts, welcome messages and other triggered sequences.
- **Popups and signup forms**: Collects email addresses and phone numbers with popups, signup forms and landing pages.
- **Premade email templates**: Over 250 templates that can be customized to match the brand.
- **Automatic branding**: Imports logo, fonts and colors from the store so messages match the brand.
- **Integrations and migration**: Over 40 direct integrations, and migration help for templates, flows and segments.

## Pricing

| Plan | Price | Sites |
| --- | --- | --- |
| Free | Free | Unlimited use |
| Standard | $11.20/month | Not stated |
| Pro | $41.30/month | Not stated |

## Pros

- Free plan that does not expire, with up to 500 emails per month
- G2 rating of 4.6 across 1,252 reviews
- Migration help for templates, flows and segments

## Cons

- The plugin connects to a separate Omnisend account, so the email data lives outside WordPress
- Paid plans scale by contact count, so costs rise as the list grows
- SMS is billed per message, starting at $0.007 on the Pro plan

## Best for

- WooCommerce stores that send email and SMS
- Ecommerce brands that want automated flows

## Ratings

- G2: 4.6/5 (1252 reviews)
- Trustpilot: 4.4/5 (510 reviews)

## Alternatives

- Easy Digital Downloads
- WP Simple Pay
- Charitable

## More

- Pricing: https://thefreakyblog.com/omnisend/pricing/
- Review: https://thefreakyblog.com/omnisend/review/
- Black Friday deal: https://thefreakyblog.com/omnisend/black-friday/
- Coupon: https://thefreakyblog.com/omnisend/coupon/